Own lifecycle email and push programs end to end, from briefs and approvals to testing and optimization, with SFMC as the backbone and data-driven personalization driving revenue.

• Responsibilities: Manage creative briefs for lifecycle campaigns across channels (email, push, SMS)
• Responsibilities: Serve as primary approver on content deliverables with cross functional partners
• Responsibilities: Maintain database of content and copy for Lifecycle Marketing campaigns
• Responsibilities: Execute monthly calendar planning across owned Lifecycle Channels
• Responsibilities: Code, build and test email campaigns and push notifications
• Responsibilities: Set up, test, QA and launch dynamic content
• Responsibilities: Monitor active campaigns daily and troubleshoot errors
• Responsibilities: Design emails using HTML/CSS and Marketing Cloud tools
• Responsibilities: Refresh and modernize existing email templates as needed
• Responsibilities: Manage multi campaign calendars for on time delivery

Requirements

• 2+ years of professional non-internship marketing experience
• 1+ years of hands-on Salesforce Marketing Cloud experience
• 1+ years of experience coding, building, and launching email campaigns
• Experience writing SQL queries for segmentation, reporting, and execution
• Experience using HTML/CSS for email development and troubleshooting
• Experience using Excel and data analysis to support marketing decisions
• Strong attention to detail and ability to manage multiple projects in a fast-paced environment

Preferred

• Experience working for a retail, ecommerce, fashion, footwear, beauty, or consumer brand
• Experience supporting CRM, lifecycle marketing, loyalty, or customer engagement programs
• Proficiency with Salesforce Marketing Cloud tools including Journey Builder, Automation Studio, Audience Builder, and SQL-based segmentation
• Experience supporting customer journeys, automated campaigns, and personalized experiences
• Familiarity with merchandising calendars, promotional marketing, seasonal campaigns, and lifecycle strategies
• Strong interest in customer behavior, personalization, and CX optimization
• Ability to balance technical execution with customer-centric thinking
• Experience partnering with Creative, Merchandising, Marketing, Product, or Ecommerce teams
• Curiosity about retail trends and digital customer experiences
• Experience in fast-paced retail or ecommerce with competing priorities

Benefits

• comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.