Responsibilities

• Monitor and analyze English learning trends, hot topics, and parent signals across platforms
• Translate trends into content that are understandable and relatable for U.S. parents
• Package content into different formats suitable for various channels (community posts, short-form copy, event materials, etc.)
• Guide users from public platforms into English learning communities and course programs
• Collaborate with the marketing team to ensure content cadence aligns with project goals and timelines
• Communicate directly with parents and continuously collect feedback to generate user insights
• Oversee English learning community operations (email, WhatsApp, Facebook, Reddit, and other platforms)
• Plan and execute growth-oriented activities such as trial classes, assessments, workshops, and challenge camps
• Design activity rhythm and user touchpoints to move parents from participation to deeper understanding, ultimately leading to conversion
• Track key operational metrics (registrations, participation rate, retention rate, etc.), conduct data reviews, and iterate SOPs accordingly

Requirements

• Bachelor’s degree or above (Education, English, Marketing, or related majors preferred)
• Strong written and spoken English skills; able to use English as a working language (Reference: IELTS 7.0+, TOEFL 100+)
• Strong time management skills; detail-oriented and reliable
• Strong data awareness; able to track performance and conduct data-driven reviews
• Strong parent communication skills and user insight ability; able to understand and respond to parents’ real concerns
• Working proficiency in both English and Mandarin is required
• 1–2 years of experience in education, project operations, marketing, or community management
• Solid understanding of U.S. K–12 education, English learning, or student development
• Experience in community operations, event planning, project execution, and enrollment conversion

Preferred

• Experience in education, project operations, marketing, or community management

Benefits

• 401k and Health, Vision, and Dental Insurance
• H1B Sponsorship available for eligible candidates
• Relocation Allowance available