eCommerce Specialist

Columbia, MO (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own end-to-end marketplace and product catalog optimization to boost searchable visibility, conversion, and sales, coordinating across analytics, marketing, and merchandising to unlock opportunities and resolve issues.

  • Marketplace Strategy: Align listings, promotions, SEO, and product mix to drive sales and win visibility.
  • Catalog Optimization: Ensure searchable, well-structured product data with attributes that accelerate discovery and conversion.
  • Cross-Functional Collaboration: Partner with the Commercial Data Analyst and Marketing to identify opportunities and fix marketplace issues.

Job Description

Responsibilities

  • Manage product listings on all third-party websites
  • Update and add new products to increase our product selection
  • Develop strategic plans for leveraging marketplaces to grow business, with a focus on sales trends, promotional opportunities, marketing activities, search ranking improvements, and conversion rate optimization
  • Monitor and report on performance metrics, sales, competitive listings, and pricing
  • Work closely with Commercial Data Analyst to identify opportunities in products, services, and any marketplace issues to resolve them accordingly
  • Ensure all products in catalogs are fully searchable online
  • Categorical organization and apply website attributes that make our products easy to find
  • Perform optimization of products to increase conversion rate
  • Work closely with E-Commerce Marketing Manager for website content and search engine optimization & strategy

Requirements

  • Excellent communication skills
  • Experience in eCommerce, online marketing, or equivalent
  • Knowledge of online marketplaces
  • Excellent interpersonal skills and ability to work efficiently within a collaborative, cross-functional environment
  • Attention to detail and ability to plan strategically
  • Ability to manage multiple tasks and projects

Preferred

  • Experience with product listings, data feeds, and web analytics is strongly preferred

Benefits

  • Health, Vision & Dental Insurance with company contributions
  • Company HSA Contributions
  • Add On Insurance Options: Accident, Short Term Disability, etc.
  • Free Employee Assistance Program: 24/7 access
  • Paid Time off: Starts accruing on day one
  • Volunteer Paid Time Off: Give back to our community & get paid!
  • 401k Matching Options with no Vesting Requirement
GME Supply logo

GME Supply

GME Supply Company is a worldwide distributor and supplier of contractor equipment and industrial supplies for tower and steel maintenance and installation, oil and gas, wind generation, roofing, maintenance, and more. We distribute a complete line of industrial supplies, personal protective equipment (PPE), fall protection safety equipment, rigging, professional tools, and related products for commercial and industrial applications.We carry thousands of products from brands like Falltech, Elk River, DBI Sala, Miller, MSA, Petzl, Klein Tools, PMI, Ergodyne, AB Chance, and Dutton Lainson, just to name a few.We combine industry knowledge with professional experience that allows us to understand the specialized needs of your company and provide custom solutions. GME Supply Company is your trusted resource for expert advice and superior service.

Founded in 2005
Columbia, Missouri, USA
124 employees (6 in marketing)

Traffic Signals

Monthly Visitors
86.5K
Monthly Google Ads Budget
$19K
Traffic Source Mix
Search
81.1%
Direct
10.1%
Referral
1.9%
Social
2.7%
Paid
1%

Headcount Trend

Current headcount: ~125

Marketing Team

Marketing Team Size
6 (5% of company)

Funding

Last Raise
Private Equity, 6 years ago

Funding History

  • Dec 2019
    Private Equity