Responsibilities

• Researching and analyzing heatmaps, GA4, and data to hypothesize on funnels that we can create to increase conversion rates from our ads
• Work with our UX/UI design team to create landing page funnels for e-commerce products and offers
• Creating A/B split-test ideas to improve conversion rates
• Communicate with clients to effectively handle their revisions and concerns on the works that you create
• Communicate with the website development team to ensure your funnel designs are developed effectively and exactly to your specifications. Must also know how to perform quality checks.
• Collaborate with the team to ensure consistency of designs across various media outlets
• Research direct and indirect competitors of our clients to create UX/UI designs of optimized versions of their websites
• Create beautiful and effective funnel designs for e-commerce websites that consist of various CRO aspects
• Maintain awareness of the current e-commerce industry trends, technology trends, social media, competitive landscape, and market trends

Requirements

• Bachelor's degree in conversion rate optimization or related field OR 2-3 years of experience in conversion rate optimization SPECIFICALLY FOR ECOMMERCE
• Strong communication, conceptual thinking, typography skills, and design skills
• Must have a strong understanding of AI and how to use it within the workplace to make your job easier
• Autonomous worker with a creative mind
• Portfolio of work

Preferred

• Experience leading a team of UX/UI designers to build funnels for our clients that we can use in our Meta and Google ads campaigns to increase conversion rates.