eCommerce Channels Manager at Five Guys | Alexandria, VA

Five Guys

eCommerce Channels Manager

Alexandria, VA (Unknown)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end digital ordering ecosystem, from app/website UX to ecommerce performance, while aligning product, restaurant tech, and marketing to lift traffic, conversion, and order value.

Digital commerce ownership: optimize funnels, app/site UX, and channel performance for delivery and ahead-ordering.
Cross-functional delivery: coordinate product, restaurant tech, and marketing to ensure consistent digital experiences.
Analytics and commercial planning: size opportunities, prioritize initiatives, and drive revenue with KPI-focused decisions.

Job Description

Develop and execute digital sales strategies to drive traffic, conversion, and revenue growth
Manage the Five Guys App & Ordering Website’s UI/UX to ensure the best-in-class and frictionless customer experience online and in app
Connects product development, restaurant technology, and marketing to deliver seamless and uniform digital experiences that drive business results
Optimize eCommerce channel performance across brand sites and app for delivery and order ahead
Identify opportunities for restaurant team members to improve digital order flow, guest handoff, and app engagement within the store experience
Develop commercial business plans to size and prioritize eCommerce opportunities based on revenue potential, guest impact, and operational feasibility
Manage ordering website & app content, development, digital marketing, and user experience to drive revenue and growth
Monitor analytics and KPIs to identify growth opportunities, improve conversion funnels, and reduce friction in the purchase journey
Negotiate and manage contracts and agreements with eCommerce channel partners
Lead any necessary RFIs/RFPs of eCommerce platforms

4 year college Degree required. Degree in Business, Marketing, or similar preferred
7-10 years in food industry eCommerce operations, online marketplace management, ordering websites, apps, preferably with a background in driving digital adoption
Excellent verbal and written skills are necessary
The ability to read, write and comprehend complex instructions and correspondences is necessary
Proficient business math skills, including the ability to interpret performance metrics, calculate percentages (e.g., conversion rate, growth, and margin), and use spreadsheets to analyze data
Proficient in Microsoft Office Suite, Internet, and other appropriate software