E-Commerce SEO Specialist at a Growing Online Retailer

Livonia, MI (On-site)

$70K/yr – $85K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own and optimize search for a massive catalog, aligning SEO strategy with product launches and site updates to drive organic growth and revenue.

  • Own SEO strategy and execution for large product catalogs across brands and categories with a focus on traffic and conversions.
  • Monitor rankings and analytics, delivering data-driven recommendations to product, brand, and dev teams for site updates, redirects, and new initiatives.
  • Stay ahead on AI search trends and technical SEO, including structured data and site health across Google, Bing, and AI shopping platforms.

Job Description

Responsibilities

  • Develop and execute SEO strategies to increase organic traffic and revenue.
  • Optimize product, brand, category, and website pages for search visibility and conversions.
  • Conduct keyword research and identify growth opportunities across brands and product categories.
  • Monitor rankings, traffic, and search performance while providing recommendations for improvement.
  • Work with marketing and development teams on new products, brands, site updates, discontinued products, redirects, and other SEO-related initiatives.
  • Manage technical SEO requirements including indexing, redirects, structured data, and site health.
  • Ensure website content and product data are optimized for Google, Bing, AI search, and AI shopping platforms.
  • Help manage and improve a large catalog consisting of hundreds of brands and thousands of products.
  • Stay current on search engine algorithm updates, industry trends, and emerging AI search technologies.

Requirements

  • Experience working with an e-commerce retailer, online marketplace, or consumer brand.
  • Experience managing SEO for large websites or product catalogs.
  • Strong understanding of on-page SEO, technical SEO, keyword research, and content optimization.
  • Familiarity with Google Search Console, Google Analytics, Bing Webmaster Tools, and SEO platforms.
  • Strong analytical and problem-solving skills.

Preferred

  • Experience managing large product catalogs and structured product data.
  • Experience with schema markup and technical SEO implementations.
  • Familiarity with AI-powered search and shopping platforms.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Marketing Team

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