E-Commerce and CRO Manager

Montclair, NJ (Hybrid)

$85K/yr – $135K/yrSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive AI-enabled CRO and landing-page optimization for Jones Road’s ecommerce platform, aligning product roadmap with growth analytics.

  • Own the website roadmap and UX strategy
  • Must-have: 3-5 years in ecommerce or CRO with Claude Code or similar AI tools
  • Standout: Hands-on AI-driven experimentation and rapid learnings across Growth, Retention, and Creative teams

Job Description

Responsibilities

  • Manage and execute the complete website digital product roadmap and user experience strategy
  • Collaborate closely with the Growth team to build, test, and analyze high-converting landing pages
  • Execute an always-on conversion rate optimization program using AI tools and data-driven insights
  • Analyze and optimize site performance using GA4, heatmaps, and other analytics tools
  • Support the continuous testing of new copy, imagery, layouts, and engagement mechanisms
  • Collaborate with Growth, Retention, and Creative teams to drive new customer acquisition outcomes
  • Execute A/B testing strategies and experimentation programs, preferably with IntelliGems and Shopify
  • Manage the feedback loop from testing to analysis to team-wide learnings and recommendations
Jones Road Beauty logo

Jones Road Beauty

4.3 Glassdoor

Jones Road is an edited collection of clean, indispensable makeup products designed for every age, skin type, and skin tone. At Jones Road, we eliminate over 2,700 potentially toxic ingredients from our formulas. Jones Road is sold exclusively online at jonesroadbeauty.com.

Founded in 2020
Montclair, New Jersey, USA
139 employees (25 in marketing)
78% recommend to a friend

Traffic Signals

Monthly Visitors
2.9M
Monthly Google Ads Budget
$22.7K
Traffic Source Mix
Search
20.6%
Direct
66.1%
Referral
4.7%
Social
6.7%
Paid
1.7%

Headcount Trend

Current headcount: ~139

Marketing Team

Marketing Team Size
19 (14% of company)

Recent News