Nutrabolt

Director of TikTok Shop

Austin, TX (Hybrid)

Salary Not AvailableDirector/Executive4+ years expFull time

Posted 8 days ago

Job Summary

Own the TikTok Shop channel and creator ecosystem, lead agency collaboration, and cross-functional coordination across marketing, creative, and operations to drive launches, content, and platform programs.

  • TikTok Shop channel execution and creator outreach
  • Agency partnership, performance insights, and platform program participation

Job Description

Responsibilities

  • 1. Channel Execution & Support
  • Assist in executing Bloom’s U.S. TikTok Shop strategy with input from leadership, social, creative, agency partners, and TikTok.
  • Maintain an active, visible, and consistent presence on TikTok Shop through content flow, creator involvement, and platform opportunities.
  • Support major TikTok moments, beta tests, new features, and seasonal initiatives.
  • 2. Agency Partnership & Performance Assessment
  • Serve as the day to day point of contact for our TikTok Shop agency, ensuring smooth workflow, alignment, and consistent communication.
  • Review weekly agency performance updates, identifying trends, opportunities, and areas of improvement and share insights internally with cross functional partners.
  • Collaborate with the agency to support creator outreach, content needs, platform pushes, and product launch programming.
  • 3. Creator Community Support
  • Help cultivate a broad, engaged creator community across paid, affiliate, and organic participation.

Requirements

  • 2–4+ years in influencer/creator marketing.
  • Strong understanding of TikTok’s creator landscape, culture, and content trends.
  • Experience working with agencies or managing external partners.
  • Excellent communication and organizational skills.
  • Ability to manage many moving pieces, prioritize, and stay detail oriented.

Preferred

  • Experience with TikTok Shop (brand, marketplace, or agency).
  • Background in CPG, health, wellness or beauty
  • Familiarity with product launches, seeding programs, and basic performance analysis.

Benefits

  • Fun and inclusive work environment with a super collaborative team
  • Access to Company Insurance (Health, Dental, Vision)
  • Company-wide events
  • 401(k) plan that the company matches because your future should bloom as well
  • Generous PTO because work-life balance is important
  • A brand new company laptop (yes, it’s Apple)
  • Access to all the Bloom supplements and swag so you can bloom into your best self!

Nutrabolt

Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4 Energy® (one of the fastest-growing energy drink brands in the U.S. and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the U.S.), and Cellucor® (an award-winning sports nutrition brand created in 2002). Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority. Nutrabolt’s portfolio, which is distributed in over 150 countries, is sold through the company’s own DTC platforms, Amazon, and other third-party e-commerce marketplaces, and is available at leading retailers across the U.S., including Walmart, Target, 7-Eleven, Walgreens, Kroger, H-E-B, Wawa, Publix, GNC, and the Vitamin Shoppe. For more information about Nutrabolt, please visit www.nutrabolt.com and follow Nutrabolt on LinkedIn. You can also follow C4 Energy® on Instagram, Facebook, and Twitter.

Founded in 2002
Austin, Texas, USA
526 employees (103 in marketing)
www.nutrabolt.com

Salaries

Marketplace Marketing median pay in the United States

$100K/yr

Most pay falls between $74K and $153K. Based on 71 salaries.

See all Marketplace Marketing salariesSee more Marketplace Marketing jobs
See all Nutrabolt salaries

Funding

Total Funding
$863M
Last Raise
Secondary Market, 3 years ago

Traffic Signals

Monthly Visitors
33.6K
Traffic Source Mix
Search
25.4%
Direct
57.1%
Referral
6.9%
Social
8.9%
Paid
1.5%

Headcount Trend

Current headcount: ~526

Director of TikTok Shop

Nutrabolt · Austin, TX · Hybrid