Director, Solutions Marketing - Specialty Testing

Responsibilities

• Sales Enablement & Commercial Alignment - Partner with Product Management on the strategy, development, and quality standard for sales enablement tools, including selling messages, workflow explainers, objection handling, competitive tools, and portfolio-level sales playbooks.
• Focused on the areas of Neurology, Autoimmune, Endocrinology, Gastroenterology and Rheumatology.
• Partner closely with Sales leadership to identify needs, build training and tools, and ensure the field is equipped for clinically credible, high-impact customer conversations.
• Guide the team in delivering actionable market and competitive intelligence for Sales; incorporate field insights into ongoing refinement of messaging and tools.
• Support priority accounts, field blitzes, training initiatives, and pipeline acceleration efforts.
• Direct ongoing assessment of scientific trends, customer insights, competitive activity, and workflow dynamics to refine portfolio strategy and inform investment decisions.
• Establish portfolio-level KPIs and dashboards; translate insights into strategic recommendations for franchise and commercial leadership.
• Create and lead structured feedback loops with Product Management, Customer Marketing, Sales, Field Activation, Science, and Medical to validate strategy and ensure continuous optimization.
• Serve as a key contributor to portfolio and annual strategic planning.
• Lead, coach, and develop a team of Portfolio Marketers, ensuring strong strategic thinking, scientific rigor, and marketing excellence across the function.

Requirements

• Bachelor’s degree.
• 5 or more years’ experience in product management or portfolio marketing strategy.

Preferred

• 3 or more years experience in diagnostics or healthcare sectors.

Benefits

• Benefits: Employees regularly scheduled to work 20 or more hours per week are eligible for comprehensive benefits including: Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan. Employees regularly scheduled to work less than 20 hours, Casual, Intern, and Temporary employees are only eligible to participate in the 401(k) Plan. Employees who are regularly scheduled to work a 7 on/7 off schedule are eligible to receive all the foregoing benefits except PTO or FTO.