Director, Solutions Marketing (Reproductive)

Durham, NC (Hybrid)

$150K/yr – $165K/yrDirector/ExecutiveFull time

Posted 3 days ago

Job Summary

Own the portfolio marketing strategy and enablement across product management, competitive intelligence, and AI-driven workflows, leading a team to align clinical messaging, KPI dashboards, and cross-functional feedback loops.

  • Lead portfolio strategy and KPI development
  • Drive AI-enabled marketing workflows and cross-functional collaboration

Job Description

Responsibilities

  • Sales Enablement & Commercial Alignment - Partner with Product Management on the strategy, development, and quality standard for sales enablement tools, including selling messages, workflow explainers, objection handling, competitive tools, and portfolio-level sales playbooks.
  • Sales Enablement & Commercial Alignment - Partner closely with Sales leadership to identify needs, build training and tools, and ensure the field is equipped for clinically credible, high-impact customer conversations.
  • Sales Enablement & Commercial Alignment - Guide the team in delivering actionable market and competitive intelligence for Sales; incorporate field insights into ongoing refinement of messaging and tools.
  • Sales Enablement & Commercial Alignment - Support priority accounts, field blitzes, training initiatives, and pipeline acceleration efforts.
  • Portfolio Strategy, Insights & Performance Leadership - Direct ongoing assessment of scientific trends, customer insights, competitive activity, and workflow dynamics to refine portfolio strategy and inform investment decisions.
  • Portfolio Strategy, Insights & Performance Leadership - Establish portfolio-level KPIs and dashboards; translate insights into strategic recommendations for franchise and commercial leadership.
  • Portfolio Strategy, Insights & Performance Leadership - Create and lead structured feedback loops with Product Management, Customer Marketing, Sales, Field Activation, Science, and Medical to validate strategy and ensure continuous optimization.
  • Portfolio Strategy, Insights & Performance Leadership - Serve as a key contributor to portfolio and annual strategic planning.
  • Team Leadership & Capability Development - Lead, coach, and develop a team of Portfolio Marketers, ensuring strong strategic thinking, scientific rigor, and marketing excellence across the function.
  • Team Leadership & Capability Development - Build team capabilities in positioning, messaging, scientific narrative development, portfolio analysis, and sales enablement.

Requirements

  • Bachelor’s Degree
  • 5 or more years’ experience in product management or portfolio marketing strategy within the healthcare industry including pharmaceutical, diagnostics etc.

Preferred

  • Experience in diagnostics or healthcare sectors.
  • 3 or more years' experience working in Women's Health
Labcorp logo

Labcorp

3.5 Glassdoor

Clear and confident health care decisions begin with questions. At Labcorp, we’re constantly in pursuit of answers. As a global leader of innovative and comprehensive laboratory services, we help doctors, hospitals, pharmaceutical companies, researchers and patients make clear and confident decisions. We provide insights and advance science to improve health and improve lives through our unparalleled diagnostics and drug development laboratory capabilities. Our more than 60,000 employees serve clients in over 100 countries, worked on over 80% of the new drugs approved by the FDA in 2022 and performed more than 600 million tests for patients around the world. Learn more about Labcorp (NYSE: LH) at www.labcorp.com.

Founded in 1994
Burlington, North Carolina, USA
41K employees (708 in marketing)
63% recommend to a friend
73% CEO approval

Salaries

Posted range

$150K/yr – $165K/yr

Taken straight from the job posting.

See all Labcorp salaries

Funding

Total Funding
$2.9B
Last Raise
$2B
Post IPO Debt, 1 years ago

Funding History

  • Sep 2024
    Post IPO Debt • $2B
  • Jun 2019
    Post IPO Debt • $850M

Traffic Signals

Monthly Visitors
13.1M
Monthly Google Ads Budget
$253.2K
Traffic Source Mix
Search
34.8%
Direct
56.1%
Referral
6.1%
Social
0.6%
Paid
2.3%

Headcount Trend

Current headcount: ~41.2K

Recent News

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Director, Solutions Marketing (Reproductive)

Labcorp · Durham, NC · Hybrid