Responsibilities - Serve as a senior day-to-day client contact, leading strategy discussions, presentations, reporting, and campaign planning. - Build strong client relationships while proactively identifying opportunities to expand digital and social media initiatives. - Collaborate with our Creative, PR, and Events teams to develop integrated campaigns that combine digital storytelling, experiential marketing, and media visibility. - Work with the team on the development and execution of integrated social media and digital strategies across multiple client accounts. - Work with leadership to m anage, mentor, and oversee junior social media team members, providing guidance on content development, platform management, client communication, and strategic execution. - Oversee content calendars, copy development, creative direction, video concepts, and paid/organic social campaigns across platforms. - Monitor social media performance metrics, analyze campaign results, and provide strategic recommendations backed by data and insights. - Present monthly and quarterly reporting that demonstrates campaign impact, audience growth, and engagement trends. - Stay informed on industry trends, platform updates, emerging technologies, and best practices across social media and digital marketing. - Introduce fresh ideas, tools, and creative approaches that elevate client campaigns and agency capabilities. Requirements - 5–8+ years of hands-on social media and digital strategy experience, preferably within an agency environment or working with real estate, luxury, hospitality, lifestyle, finance, or B2B brands. - Proven experience managing client relationships and overseeing multi-platform social media campaigns from strategy through execution. - Strong leadership and team management experience with the ability to mentor junior staff and manage multiple priorities simultaneously. - Exceptional writing, editing, storytelling, and presentation skills. - Strong understanding of social media analytics, paid and organic campaign strategy, audience development, influencer engagement, and platform best practices. - Experience collaborating across PR, creative, branding, and events teams to execute integrated campaigns. - Highly organized, detail-oriented, and solutions-driven with the ability to thrive in a fast-paced environment. - Passion for digital culture, emerging trends, and innovative storytelling. - Deep understanding of social media platforms, audience engagement strategies, and influencer partnerships. - Understanding of brand strategy, as well as experience in the real estate, construction, or design sectors, is helpful - Bachelor’s degree in Marketing, Communications, or a related field is preferred - Role requires mandatory time in our New York City office, with additional hybrid remote days each week.