Enterprise Director of Digital Marketing
HEI Hotels & Resorts
Fairfield, CT (Remote)
$100K/yr - $115K/yrIn-houseFull-timeDirector/executive
19 hrs ago
Director, Social Marketplace
New York City, NY (Hybrid)
$145K/yr – $165K/yrDirector/Executive7+ years expFull time
Posted 7 days ago
Job Summary
Own and lead the Social Media strategy and buying function, shaping team development and client relationships while driving cross-team integration and strategic leadership.
- Own the social strategy, buying execution, and performance outcomes
- Drive team growth, coaching, and cross-functional collaboration
Job Description
Responsibilities
- 35% - Social Strategy & Buying Oversight
- Oversee the media framework developed by the team, ensuring consistency across all elements of creative and media plan development and implementation
- Supervise the development of paid social media plans, in both strategy and buying best practices
- Ensure accuracy of tactical execution of all social media buys to maximize client’s business goals
- Hold team accountable to deliverable deadlines, coordinating between internal and external teams
- Quality control teams’ accuracy and timeliness of tactical efforts to ensure efficiency and performance
- Partner with VP on team finances and forecasting
- 35% - Team Development & Management
- Oversee junior team, guiding team in setting goals and project tasks & timelines, ensuring they have challenging, level-appropriate projects and opportunities to learn new skills
- Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
Requirements
- 7+ years of experience in social media planning and buying
- Prior experience in a client contact and leadership role, with experience presenting
- Experience managing and leading a social media team
- Relationships with social and content vendors, partners, tools and technologies
- Thorough understanding of media principles, analytics and concepts
- Deep understanding of digital measurement capabilities evolving the social space
- Experienced in direct social media buying platforms (i.e. Facebook Ads Manager) and familiar with social media third party buying platforms (e.g. Kenshoo, 4C Insights)
- Proficiency in Microsoft Office (Excel, PowerPoint, Word)
Horizon Media
Horizon Media is a leader in driving business-based outcomes for marketers. The company was founded in 1989, is headquartered in New York, and has offices in Los Angeles and Toronto. With estimated billings of $8.7 billion and over 2,300 employees, Horizon is the third largest U.S. media agency according to COMvergence data. Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been named Media Agency of the Year by MediaPost, Adweek and AdAge and is known for its highly personal approach to client service. Renowned for its culture, Horizon is also consistently named to all the prestigious annual Best Places to Work lists published by Fortune, Forbes, AdAge, Crain’s New York Business and Los Angeles Business Journal; including “Best Workplaces for Diversity,” “Best Workplaces for Women,” and “Best Workplaces for Millennials” honors. Bill Koenigsberg, President, CEO and Founder of Horizon Media, has earned almost every industry accolade and, in 2019, garnered the marketing’s highest honor when he was inducted into the American Advertising Federation (AAF) Hall of Fame. TOGETHER WE'RE BUILDING A PLACE OF BELONGING At Horizon, diversity, equity and inclusion are pillars of our culture. Numerous studies show that a more diverse workplace benefits everyone in so many ways; employees, organizations and their clients. When people feel that they belong and are included, they become committed and feel empowered to be more innovative. And that is the workforce we strive to have. We welcome everyone and do not discriminate based on gender, race, religion, sexual orientation, age or disability. We want you to feel welcomed, safe and know that you’re a vital member of our community. For more information, visit: www.horizonmedia.com or www.horizonmedia.com/careers.
Salaries
Posted range
$145K/yr – $165K/yr
Taken straight from the job posting.
Web Marketing median pay in the United States
Most pay falls between $73K and $135K. Based on 306 salaries.
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