Director, Product Marketing

Cambridge, MA (On-site)

$160K/yr – $200K/yrDirector/Executive3+ years expFull time

Posted 4 months ago

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Job Summary

Drive GTM messaging and enablement for a B2B SaaS product marketing role focused on launches, customer insights, and cross-functional collaboration.

  • Must-have: 3–5 years of product marketing in B2B SaaS.
  • Standout: Cross-functional impact with Product, CX, and Sales plus AI-enabled insights.

Job Description

Responsibilities

  • Positioning & messaging: Develop sharp, no-nonsense messaging that explains what Proton does, why it matters, and how we’re different.
  • Product launches: Work with Product to ensure every feature and add-on we release—ranging from major launches to minor enhancements—has a clear plan for success.
  • Enablement: Create talk tracks, collateral, and resources that help Sales confidently explain and sell what we offer.
  • Customer insights: Get inside the minds of our buyers. Talk to customers, shadow users, and listen to discovery calls to understand their challenges, needs, and how they describe their problems. Use these insights to refine messaging and inform our marketing strategy.
  • Competitive intelligence: Track market shifts and competitor activity to inform messaging and differentiation.
  • Collaborate across teams: Be the go-to expert on our customers—key personas, their pain points, and what makes them tick. Partner with Product, CX, and Sales to make sure everyone is aligned and equipped to deliver on Proton’s potential.
  • AI leverage: Figure out how AI can make you better at your job—whether it’s scaling customer insights, accelerating launches, or uncovering competitive angles.

Requirements

  • 3–5 years of product marketing experience in B2B SaaS
  • You thrive in the unknown. Ambiguity doesn’t stress you out—it motivates you.
  • A knack for building go-to-market strategies that make new product features and releases resonate with customers.
  • Bias for action—you dive in, figure things out, and make progress, even when it’s your first time tackling something.
  • The ability to write clear, concise product copy and craft stories that connect features to real customer problems and outcomes.
  • Strong communication skills—you can take something complex and explain it simply, without oversimplifying.
  • A head for numbers—you know how to track what’s working, optimize what’s not, and use data to drive decisions.
  • You’re organized and can juggle multiple projects without dropping the ball.

Benefits

  • Competitive salary, quarterly performance bonuses, and meaningful equity
  • Company-sponsored 401(k) program
  • Health, dental, and vision insurance
  • Unlimited PTO (and we mean it—we want you to take time off)
  • Professional development (get that book, take that course, attend that conference)
  • Encouragement to explore and adopt new AI tools that make your work faster and smarter
  • Incredible training and career growth opportunities
  • A friendly, inclusive, human-first team culture with a strong mix of hustle, productivity, and fun

Proton.ai

4.3 Glassdoor

Proton is the AI-powered CRM built just for distributors. We centralize your customer, product, and sales data, then use AI to show your reps exactly where to focus to hit their number. Proton is trusted by leading distributors like ORS Nasco, BPI, and R.S. Hughes. To see for yourself why sales teams love Proton, visit www.proton.ai.

Founded in 2018
Cambridge, Massachusetts, USA
87 employees (7 in marketing)
86% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
48.8K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
34.1%
Direct
56.7%
Referral
5.5%
Social
3.2%
Paid
0.4%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
5 (6% of company)

Funding

Total Funding
$20M
Last Raise
Series A, 4 years ago