Responsibilities

• Customer Listening and Market Signals: - Seek market intelligence signals and lead customer listening strategies and execution to identify growth opportunities, investment priorities, and inform the product roadmap. - Determine areas of market research and create deep collaboration with the field to connect with clients and understand their needs. - Understand competitors’ strengths and weaknesses, Microsoft’s competitive positioning, and anticipate the business implications. - Provide subject matter expertise when developing insights from market or user research, competitive analyses, and industry trends. - Synthesize and articulate customer feedback, mobilizing internal teams to address it.
• Product Positioning, Value Proposition and Messaging: - Lead the creation of a differentiated value proposition that aligns with customer goals. - Drive the development of product positioning and value proposition pillars with tangible proof points and crisp messaging, aligned across stakeholders. - Write thought leadership stories that position Microsoft as a leader in the AI grounding space. - Clearly articulate our product story in blog posts and tentpole event presentations for marquee product launches.
• Go-to-Market: - Lead v-teams and direct marketing strategies for effective product releases, maximizing adoption and customer satisfaction. - Set clear goals and impact metrics, orchestrating cross-functional teams to leverage the appropriate marketing and sales channels to achieve them. - Develop and execute impactful launch strategies that leverage key industry and first-party events, while setting clear release-schedule goals for the Product Management teams.
• Scale Enablement: - Support partner teams such as MCAPS and Microsoft IQ Marketing with client-facing communications and enablement. - Ensure that Business Development, Sales, Marketing, and Learning teams know our roadmap, positioning, and value proposition, empowering them to scale enablement across clients and internal teams. - Lead select and strategic product training sessions, driving excitement and clarity around key product announcements.
• Growth Mindset and Inclusive Thinking: - Proactively seek feedback from a diverse group of clients and users, uncovering new growth opportunities and mitigating bias in AI products. - Lead an “always learning” culture with constant assessment of what we can do better, encouraging open and honest conversations and reflections, while ensuring that all voices are heard.

Requirements

• Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business
• OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
• OR equivalent experience.

Preferred

• Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience
• OR Bachelor’s Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business
• Equivalent experience.