Director, Product Marketing - MDR

USA (Remote)

$160K/yr – $280K/yrDirector/Executive8+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive go-to-market efforts for MDR products, shaping messaging, assets, sales enablement, and pricing while coordinating cross-functional campaigns and product feedback.

Define and execute market strategies for emerging MDR solutions
Enable sales with training, tools, and competitive insights
Collaborate on product development, pricing, and cross-functional campaigns

Job Description

Responsibilities

Develop and execute go-to-market strategies for MDR products, ensuring alignment with business objectives.
Lead the messaging and creation of marketing assets for MDR product offerings, driving customer and partner engagement.
Act as a key partner to the Sales team, enabling them with the tools, training, and competitive insights needed to position emerging product solutions effectively.
Conduct market analysis to understand customer needs, industry trends, and competitive positioning specific to emerging products.
Build customer personas and use cases to inform positioning and marketing content.
Partner closely with Product Management to influence product development based on customer and market feedback.
Collaborate with the broader Marketing team to design campaigns that drive awareness, pipeline, and revenue for emerging product solutions.
Lead pricing and packaging initiatives in partnership with the Pricing team and Product Management to ensure product-market fit and competitive positioning.
Support cross-functional initiatives, ensuring messaging and positioning consistency across all touchpoints.
Lead, mentor, and develop a small team of product marketers.

Requirements

8+ years of B2B software product marketing experience, including at least 3 years of experience with cybersecurity solutions required.
Strong knowledge of the cybersecurity industry, with an understanding of market dynamics and competitors in the cybersecurity space.
Bachelor’s degree required.
Background checks are required for this position.
This position may require access to information protected under U.S. export control laws and regulations, including the Export Administration Regulations (“EAR”). Please note that, if applicable, an offer for employment will be conditioned on authorization to receive software or technology controlled under these laws and regulations.

Preferred

1-3 years of people leadership experience strongly preferred, with a proven ability to inspire and develop high-performing teams
MBA preferred

Benefits

Equity for all employees
Flexible time off and paid volunteer days
RRSP and 401k match
Training and career development programs
Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services
Robust Employee Assistance Program (EAP) with mental health services
Fertility support and paid parental leave

Arctic Wolf

3.9 Glassdoor

Every year new technologies, vendors, and solutions emerge—yet despite this constant innovation, high-profile breaches are all over the headlines.In response, organizations have scrambled to develop a better security posture, but the dizzying array of options leaves resource-constrained IT and security leaders wondering how to proceed.Enter Arctic Wolf, the market leader in Security Operations.Using the cloud-native Arctic Wolf Aurora Platform, we help organizations end cyber risk by providing security operations as a concierge service. Arctic Wolf solutions include Arctic Wolf® Managed Detection and Response (MDR), Managed Risk, Managed Security Awareness, and Incident Response; each delivered by our Concierge Delivery Model. Highly-trained security experts work as an extension of internal teams to provide 24×7 monitoring, detection and response, as well as ongoing risk management to proactively protect organizations while continually strengthening their security posture.

Founded in 2012

Eden Prairie, Minnesota, USA

3.2K employees (148 in marketing)

arcticwolf.com

71% recommend to a friend

86% CEO approval