Responsibilities

• Lead the Function
• - Own the product marketing charter: what the function is for, how it operates , and how its output connects to revenue.
• - Set the standard for quality and pace. Define what finished work looks like, then hold the team to it.
• - Lead, coach, and develop the product marketing team, and partner with the VP of Marketing on structure, scope, and capability gaps.
• - Recruit into open roles and raise the bar with every hire.
• - Decide how cross-cutting themes such as facilities management are covered across the portfolio rather than rebuilt inside every vertical.
• Carry Residential Real Estate and Multi-Family
• - Own positioning, narrative, and go-to-market for residential real estate and multi-family as your own portfolio.
• - Own the joint marketing strategy with Homes.com and Apartments.com, including how our offer shows up to their audiences and theirs to ours.
• - Own the multi-family go-to-market plan end to end: audience definition, positioning, and the path from interest to qualified pipeline.

Requirements

• Bachelor's degree required from an accredited, not-for-profit, in-person university or college.
• 10+ years of progressive B2B marketing experience, including at least five years leading product marketing teams.
• Experience building or rebuilding a product marketing function in enterprise technology, SaaS, or proptech.
• A track record marketing to vertical industries and to defined buyer audiences.
• Direct experience marketing to residential real estate, multi-family, or both.
• Growth marketing credibility.
• Experience building go-to-market through a partner, marketplace, or platform ecosystem.
• Enterprise B2B experience with complex, multi-stakeholder buying cycles and a direct sales force.
• Practical AI fluency.
• Strong cross-functional leadership.

Preferred

• MBA or equivalent advanced degree.
• Experience marketing alongside a real estate marketplace, portal, or listings platform.
• Background in an adjacent sector: commercial real estate, AEC, construction technology, or proptech.
• Real interest in AI, spatial data, and digital experience platforms.
• Experience leading a team through an operating-model reset or a post-acquisition integration.

Benefits

• Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
• Life, legal, and supplementary insurance
• Virtual and in person mental health counseling services for individuals and family
• Commuter and parking benefits
• 401(K) retirement plan with matching contributions
• Employee stock purchase plan
• Paid time off
• Tuition reimbursement
• On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
• Access to CoStar Group’s Employee Resource Groups