Director of Product Marketing, International at Foxit | Fremont, CA | $185K/yr – $205K/yr

Director of Product Marketing, International

Fremont, CA (Hybrid)

$185K/yr – $205K/yrDirector/Executive10+ years expFull time

Posted 6 months ago

Job Summary

Drive product marketing leadership to shape Foxit’s portfolio strategy, market positioning, and cross-functional execution across regions.

Must-have: 10+ years of B2B software product marketing with senior ownership and portfolio strategy experience.
Standout: Builds and leads PMM teams while owning a 1–3 year market vision and end-to-end launch readiness.

Job Description

Responsibilities

Lead Product Marketing Strategy
Define the market, category, and positioning strategy for Foxit’s product portfolio across global regions.
Develop clear, differentiated messaging and value propositions aligned to target buyers, use cases, and customer needs.
Own segmentation, buyer personas, pricing and packaging inputs, and portfolio narrative development.
Ensure product marketing strategy supports both regional go-to-market needs and broader company growth objectives.
Build, lead, and develop a team of Product Marketers, including hiring, coaching, performance management, and capability building.
Establish PMM operating rhythms and sprint cycles aligned to product, release, and campaign timelines.
Embed product marketing into R&D and product planning processes, including roadmap reviews, discovery sessions, and sprint reviews.
Drive strong cross-functional alignment across Product, Engineering, Sales, Marketing, and Customer Success.
Develop and maintain a 1–3 year market vision for each product area, including customer needs, technology shifts, competitive dynamics, and category evolution.

Foxit

Founded in 2001, Foxit is a leading provider of innovative PDF and eSignature products and services, helping knowledge workers increase productivity and do more with documents. Foxit combines easy-to-use desktop software, mobile apps, and cloud services in one powerful solution: The Foxit PDF Editor Suite. This Intelligent Document Platform allows users to create, edit, fill, and sign documents through their integrated PDF Editor and eSign offerings – from anywhere and on any device. Foxit also enables software developers to incorporate innovative PDF technology into their applications via powerful, multi-platform Software Developer Kits (SDK).Winner of numerous awards, Foxit has over 700 million users and has sold to over 485,000 customers, ranging from SMBs to global enterprises worldwide. Foxit products are ISO 32000-1/PDF 1.7 standard compliant, therefore, compatible with your existing PDF documents and forms.Foxit's MissionEnabling people to create, collaborate, share, and use documents on any device.Foxit's VisionFoxit on every device.To learn more about Foxit :- Official Website: https://www.foxit.comFollow us:-YouTube: https://www.youtube.com/@FoxitSoftwareInc- Facebook: https://www.facebook.com/foxitsoftware- Twitter: https://twitter.com/foxitsoftware- Instagram: https://www.instagram.com/foxitsoftware/

Founded in 2001

Fremont, California, USA

555 employees (53 in marketing)

www.foxit.com