Responsibilities

• Main POC to the client and to internal stakeholders
• Lead forward thinking paid social ideas for client, ensuring team is incorporating media creativity and activation innovation into media plan development
• Facilitate the development and documentation of paid social best practices to improve operational efficiencies within the team and the group
• Participate in holistic planning sessions regarding client overarching strategy and approach, providing leadership, consultation and acting as a voice for social media
• Ensure social initiatives are executed and managed to deliver and exceed client objectives
• Uncover opportunities and grow business through thought leadership, and client expertise and consistent delivery of good work.
• Steward client interest in the areas of tracking and delivering measurable social results and analytics, market knowledge, and audience insights
• Establish and grow relationships with senior media clients, as well as be a key agency contacts and internal agency partners
• Stays apprised of new technologies and trends and a keen understanding of social landscape to incorporate into media driven solutions and business building ideas
• Manage and oversee monthly and end of campaign client billing, media budget reconciliations

Requirements

• Bachelor’s degree
• 8+ years of experience in digital Media Planning and/or Buying
• Experience with lower-funnel DTC and commerce campaigns is required; B2B experience is a plus.
• Outstanding attention to detail and organizational abilities, ability to troubleshoot and provide feedback, guidance and solutions.
• Knowledge of social and digital media
• Excellent communication and presentation skills
• Accountability and flexibility
• Direct supervisory experience of at least 2-3 reports
• Exhibits strong listening skills and the ability to tactfully communicate position on relevant issues
• Encourages and rewards examples of teamwork and collaborative work efforts

Benefits

• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.