Responsibilities

• Responsible for building and maintaining relationships with acute-care hospitals, health systems, Discharge planners, case managers, rehab centers, physicians, and assisted living facilities
• Promotes exceptional customer service and positive customer experience throughout the admission and transition process.
• Educate/Inform referral sources of facilities’ Clinical services, Therapies services.
• In collaboration with Administrator and Admissions, create and implement external marketing strategies focused on both primary and secondary referral sources
• Develop marketing materials such as brochures, flyers, ads, campaigns, etc.
• Develop and support digital marketing initiatives including social media engagement, community storytelling, online reputation awareness, and promotion of facility programs, events, and services.
• Conduct facility tours with referral sources, community outreach partners, families and prospective residents.
• Works closely with Admissions, Nursing and Business Office
• Participate and plan community events and activities that promote company goals and initiatives
• Knowledgeable and understanding of payment systems (Medicare, Medicaid, HMO, commercial insurance, PDPM,)

Requirements

• Demonstrated ability to develop and maintain relationships at an individual, professional, and community level

Preferred

• Bachelor’s degree in marketing, Communications, Social Services, or Public Relations Preferred
• 3-5 years of marketing, public relations, or communications experience in skilled nursing or health care setting preferred

Benefits

• Paid Time Off
• Paid Holidays
• Affordable Insurance (Medical, Dental, Vision)
• 401K
• Life Insurance