Responsibilities

• Own the delivery: Manage active OEM promotional programs end-to-end - OEM showcase, digital advertising campaigns, configuration experiences, and TC Awards.
• You are the primary day-to-day contact for OEM marketing and agency partners once a program is live.
• Monitor performance against contracted deliverables, flag issues early, and coordinate internally with product, operations, and ad ops to resolve them before they become client problems.
• Your job is to make sure our strategy executes cleanly: on time, on spec, and with the data to back it up.
• Assist in pitch preparation, proposal development, and renewal conversations.
• Within existing partner relationships, surface opportunities to deepen programs, add placements, or extend contract scope. Bring those opportunities forward with a clear rationale.
• Own the reporting cadence for active programs. Build the data story that makes renewal conversations straightforward.
• Bridge to Product and Operations: when OEM partners have roadmap requests or execution dependencies, you are the internal advocate - working with the product and operations teams to get things prioritized and delivered.
• Surface blockers, risks, and wins on a regular cadence. No surprises.

Requirements

• OEM or automotive marketing background: You understand how OEM marketing teams are structured, how budgets flow, and how decisions get made.
• Agency experience on the OEM side counts but flexibility is required, because we will not be limited to competing for “upfronts.”
• Digital advertising fluency: You know what CPM, CTR, viewability, and IVT mean - and you can explain performance data to a client without oversimplifying or overclaiming.
• Execution track record: You have run programs with real deadlines, real deliverables, and real accountability.
• Organized and proactive: You manage multiple programs simultaneously without things falling through the cracks.
• Clear communicator: Written and verbal. You can prep a client-facing recap, an internal status update, and a renewal proposal - and each one lands correctly for its audience.
• Collaborative by default: This role depends on strong internal relationships. You work with product, ops, finance, and legal - and you know how to get things done through people you don’t manage.

Preferred

• Agency experience on the OEM side counts.

Benefits

• 100% employer-paid health, vision, and dental premiums.
• a 401(k) plan with company contributions.
• a wellness reimbursement account.
• learning & development reimbursement opportunities.
• flexible PTO for exempt TrueCar Crew Members.
• a generous PTO accrual policy for non-exempt TrueCar Crew Members.
• 14 company-paid holidays and 2 floating holidays.