Director of Marketing at World Help | Forest, VA

World Help

Director of Marketing

Forest, VA (Hybrid)

Salary Not AvailableDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Lead and align marketing, editorial, and digital functions to forecast risks, optimize donor acquisition and retention, and drive fundraising impact across channels.

Own cross‑department strategy and KPI governance, continuously refining plans for growth and risk mitigation.
Collaborate with executive leadership to optimize productivity, budget, and donor engagement across the fundraising funnel.
Tell cohesive reporting stories that connect donor acquisition, retention, and impact through analytics and transparency.

Job Description

Responsibilities

Lead the Editorial and Digital teams, forecast risks and opportunities, and keep functions running smoothly.
Review area performance and KPIs, adjusting strategies for greater success.
Meet weekly with Marketing department managers to ensure clarity, workload fulfillment, and obstacle resolution.
Foster innovation by testing new ideas, campaigns, and communication strategies.
Collaborate with World Help directors to optimize productivity and grow donor giving.
Outline and oversee the Marketing department budget and forecast needs for financial health.
Report opportunities, issues, processes, and Marketing department needs to the Executive department.
Meet regularly with the Executive Director of Marketing & Development to report updates and progress.
Provide oversight to marketing activities, media requests, fundraising practices, invoicing/estimates/requisitions, and crisis-response protocol.
Share reporting & analytics results with Marketing to align donor acquisition, retention, and funnel progression.

Requirements

B.S. Degree in Marketing or Related Field
5+ Years of Donor Fundraising
5+ Years of Marketing Within Nonprofit Context
5+ Years of Management Experience
Efficient Time Management
Exemplary Organizational Skills
Clear & Effective Communication
Nonprofit Leadership/Work Experience

Preferred

Digital Marketing & Social Media Platform Knowledge
WordPress & HubSpot Experience
Front-End & Back-End Development Experience
Experience Identifying Data Trends in Business Setting

World Help

WHO WE AREWorld Help is a faith-based humanitarian organization that serves the physical and spiritual needs of people in impoverished communities around the world.Help for Today . . . Hope for Tomorrow!OUR APPROACHWhile we work with integrity, we are passionate about keeping our ultimate goal in mind: improving the lives of others. To do that, we have created guidelines designed to help us make the greatest impact possible. They are at the heart of everything we do: Where we provide help, we leave a legacy of hope.HELP FOR TODAYWe care for people: We provide the basic necessities of food, clothing, and educational opportunities for men, women, and children.We train for tomorrow: We provide people with vocational training that teaches them the skills they need to support themselves.We ensure access to clean water: We provide clean and safe drinking water where access doesn’t currently exist.We provide medical aid: We provide medical supplies to communities and clinics.We respond in crisis: When called upon, we provide food, shelter, blankets, water, and other supplies for victims of disaster to rebuild.HOPE FOR TOMORROWWe share the Good News: We share God’s Word with people that need it most.We build church communities: We help people build churches and church communities in unreached areas of the world.

Founded in 1991

Forest, Virginia, USA

92 employees (19 in marketing)

worldhelp.net/sponsor