Director, Marketing Operations

Minneapolis, MN (On-site)

$160K/yr – $230K/yrDirector/Executive12+ years expFull time

Posted 3 days ago

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Job Summary

Own and lead Marketing’s operating model end to end, guiding four pillars: planning and portfolio governance, financial planning and performance, governance and compliance, and organizational effectiveness and chief of staff leadership. You will drive annual and long-range planning, budget and performance reporting, review workflows, and cross-functional change initiatives, partnering with senior leaders to align resources, investments, and strategic priorities.

Job Description

Responsibilities

  • Pillar 1: Business Operations, Strategic Planning & Portfolio Governance (40%) Lead the operational management of the Marketing organization by establishing planning processes, governance structures, prioritization frameworks, and portfolio management practices that ensure alignment with business objectives.
  • Responsibilities - Lead annual strategic planning, annual operating planning, and long-range planning processes for the Marketing organization. - Facilitate development of organizational goals, priorities, key initiatives, and performance measures. - Partner with Marketing Leadership Team members to align resources, capabilities, and investments against strategic objectives. - Establish and manage the operating cadence for Marketing, including leadership meetings, planning sessions, business reviews, and governance forums. - Develop portfolio governance frameworks that provide visibility into initiatives, investments, dependencies, timelines, and risks. - Create and maintain project prioritization and tiering methodologies to ensure resources are focused on enterprise and high-impact initiatives. - Partner with Project Managers and functional leaders to monitor project performance, remove barriers, escalate risks, and improve execution effectiveness. - Establish best practices, standards, tools, and governance processes for project and portfolio management. - Lead prioritization discussions and facilitate executive decision-making regarding competing business priorities. - Ensure strategic initiatives remain aligned with commercial goals, organizational objectives, and resource availability.
  • Pillar 2: Financial Planning, Forecasting & Performance Management (20%) Provide leadership and oversight for budget planning, forecasting, investment management, reporting, and organizational performance measurement. Responsibilities - Lead annual budget planning and resource allocation processes across Marketing. - Coordinate quarterly forecasting activities and ensure alignment with corporate financial objectives. - Partner with Finance and Marketing leaders to evaluate spending trends, identify risks, and optimize investments. - Ensure disciplined management of marketing budgets and operating expenses. - Establish organizational KPIs and performance measurement frameworks. - Develop and maintain executive dashboards, scorecards, and performance reporting tools. - Lead quarterly business reviews and organizational performance discussions. - Drive visibility into marketing performance, resource utilization, initiative progress, and business outcomes. - Provide strategic direction to the Marketing Analytics & Reporting Lead and dotted-line reporting resources. - Ensure consistency in reporting methodologies, metrics, and performance measurement across teams. - Deliver actionable insights and recommendations to support leadership decision-making.
  • Pillar 3: Governance, Compliance & Review Operations (20%) Own the operational governance and continuous improvement of marketing review and approval processes to ensure efficiency, compliance, and transparency. Responsibilities - Lead operational management of promotional review processes, including QS-18 requirements and external-facing marketing materials. - Facilitate review workflows among Marketing, Legal, Regulatory Affairs, Medical Affairs, and Compliance stakeholders. - Oversee intake, prioritization, routing, tracking, and reporting of materials through the review process. - Monitor review cycle times, workload capacity, bottlenecks, and process performance metrics. - Ensure adherence to governance standards, documentation requirements, and audit readiness expectations. - Develop reporting and dashboards that provide visibility into review and approval process performance. - Identify opportunities to streamline processes, improve efficiency, and reduce cycle times while maintaining compliance standards. - Serve as the primary operational liaison between Marketing and review partners. Note: This role is responsible for facilitating and governing review processes and workflows and does not have approval authority for materials.
  • Pillar 4: Organizational Effectiveness, Communications & Chief of Staff Leadership (20%) Serve as Chief of Staff to the SVP, Marketing by driving organizational effectiveness, leadership alignment, communication, engagement, and change management. Responsibilities - Manage the operating rhythm of the Marketing Leadership Team, including agendas, follow-up actions, decision tracking, and accountability. - Coordinate executive presentations, business reviews, leadership updates, and strategic communications. - Develop and execute internal communication strategies that promote transparency, alignment, and engagement. - Lead onboarding programs and integration plans for new Marketing employees. - Partner with Human Resources and leadership teams on organizational development, workforce planning, and talent initiatives (internal and external e.g. ANA) - Drive change management activities supporting business transformations, organizational changes, and strategic priorities. - Lead employee engagement, culture-building, and team effectiveness initiatives across the Marketing organization. - Coordinate cross-functional initiatives on behalf of the SVP, Marketing. - Prepare executive reports, organizational updates, quarterly dashboards, and help support leadership presentations. - Identify emerging organizational risks, challenges, and opportunities requiring leadership attention. - Support special projects and strategic initiatives as needed. Leadership Expectations The successful candidate will: - Serve as a trusted advisor to the SVP, Marketing and Marketing Leadership Team. - Build strong relationships across functions and levels of the organization. - Influence without direct authority and drive alignment across diverse stakeholder groups. - Translate strategy into operational plans and measurable outcomes. - Demonstrate enterprise thinking while balancing operational execution. - Create structure and clarity in complex, fast-paced environments. - Foster a culture of accountability, continuous improvement, and collaboration.

Requirements

  • Bachelor's degree in Business, Marketing, Communications, Finance, Life Sciences, or related field.
  • 12+ years of progressive experience in marketing operations, business operations, commercial operations, strategy, consulting, project management office (PMO), or related disciplines.
  • 10+ years managing teams, programs, and cross-functional initiatives.
  • Demonstrated experience leading annual planning, strategic planning, and organizational governance processes.
  • Experience managing budgeting, forecasting, financial planning, and performance reporting.
  • Proven success partnering with senior leaders and influencing executive decision-making.
  • Experience leading large-scale cross-functional initiatives and organizational change efforts.
  • Strong project portfolio management and operational governance experience.
  • Experience working within a regulated environment and partnering with Legal, Regulatory, Medical, and Compliance stakeholders.
  • Exceptional communication, facilitation, and presentation skills.

Preferred

  • MBA or advanced business degree.
  • Pharmaceutical, biotechnology, healthcare, medical device, or other highly regulated industry experience.
  • Experience serving in a Chief of Staff, Business Operations, Strategy, PMO, Commercial Operations, or Marketing Operations leadership role.
  • Experience implementing portfolio management, project governance, or operational excellence frameworks.
  • Knowledge of promotional review and approval processes, including QS-18 governance.
  • Experience supporting leadership teams and managing organizational planning cycles.
  • Experience establishing KPI frameworks and executive reporting dashboards.

Benefits

  • Multiple health insurance plan options.
  • Employer contributions to Health Savings Account.
  • Dental, Vision, Life and Disability benefits.
  • 401k plan + employer match.
  • Identity Protection.
  • Flexible time off.
  • Tuition Reimbursement.
  • Employee Assistance program.
  • All employees have the opportunity to participate in the ownership and success of Inspire. Employees at all levels can participate through equity awards and the Employee Stock Purchase Program.
Inspire Medical Systems Inc. logo

Inspire Medical Systems Inc.

3.7 Glassdoor

Inspire Medical Systems, Inc. has developed the world’s first fully implanted neurostimulation device approved by the FDA for the treatment of Obstructive Sleep Apnea (OSA). The Inspire system uses well-established neurostimulation technologies and incorporates a proprietary algorithm that stimulates key airway muscles based on a patient’s unique breathing patterns. Inspire therapy is designed to reduce OSA severity and improve quality of life for patients living with this challenging condition.

Founded in 2007
Minneapolis, Minnesota, USA
1.3K employees (37 in marketing)
1% recommend to a friend
1% CEO approval

Traffic Signals

Monthly Visitors
486.6K
Monthly Google Ads Budget
$177K
Traffic Source Mix
Search
31.6%
Direct
11%
Referral
1.7%
Social
14.5%
Paid
40.6%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
37 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$319.4M
Last Raise
$133.4M
Post IPO Equity

Funding History

  • Apr 2020
    Post IPO Equity • $133.4M
  • Dec 2018
    Post IPO Equity • $75M
  • Nov 2016
    Series F • $38M

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