Director, Marketing Operations

USA (Remote)

$129K/yr – $162K/yrSenior Level12+ years expFull time

Posted 6 weeks ago

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Job Summary

Own and scale marketing operations across two brands, building systems, data governance, and cross-team processes to accelerate execution and tighten pipeline visibility.

  • Build scalable marketing tech stack, lead management, and automation to enable fast, reliable campaigns.
  • Deliver cross-functional governance, dashboards, and attribution for pipeline visibility and ROI.
  • Lead end-to-end lead lifecycle, routing, scoring, and sales handoff across marketing, sales, and partners.

Job Description

  • Lead and scale the marketing operations function across GoCanvas and SiteDocs.
  • Power our global marketing organization by the systems, processes, data infrastructure, and operational frameworks.
  • Oversee the full marketing operations ecosystem — including marketing technology, lead management, automation, reporting, and cross-functional operational execution.
  • Ensure our marketing programs run efficiently, that leads flow seamlessly through our systems, and that leadership has clear visibility into marketing performance and pipeline impact.
  • Establish scalable processes, systems, and governance that enable fast, reliable marketing execution; driving project prioritization and cross-team alignment to ensure initiatives move forward quickly and efficiently; and leading continuous operational improvements that increase speed, efficiency, and marketing impact.
  • Build scalable infrastructure while also driving complex cross-system projects across multiple platforms and teams.
  • Own and optimize the marketing technology stack across both brands.
  • Ensure systems are integrated, scalable, and aligned with marketing, sales, and partner workflows.
  • Oversee platform administration, integrations, and ongoing system improvements.
  • Demonstrated ability to leverage AI, automation, and emerging technologies to improve marketing efficiency, accelerate execution, and scale operations.
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GoCanvas

Make your field work easier with GoCanvas. No more piles of paperwork—just smooth job scheduling, dispatch, inspections, work orders, and daily reports, all in one place. GoCanvas keeps you on top of safety and compliance while helping the office and field stay connected. It’s all about getting the job done faster and smarter.

Founded in 2008
Reston, Virginia, USA
229 employees (29 in marketing)