Director of Marketing

New Jersey, USA (On-site)

$135K/yr – $155K/yrDirector/Executive7+ years expFull time

Posted 2 months ago

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Job Summary

Own the go-to-market strategy and messaging for OPT’s autonomous maritime and offshore solutions, driving pipeline and market presence through cross-functional collaboration and customer insights.

  • GTM Strategy & Positioning: define messaging, campaigns, and thought leadership that differentiate Marine tech offerings.
  • Sales Enablement & Pipeline: partner with sales to drive engagements, campaigns, and forecast-ready pipeline growth.
  • Cross-Functional Feedback: translate engineering and product insights into positioning and future growth opportunities.

Job Description

Responsibilities

  • Develop and execute integrated go-to-market strategies for OPT’s commercial and dual-use maritime technology solutions.
  • Lead product positioning, messaging, campaigns, thought leadership, and sales enablement initiatives across OPT’s autonomous maritime and offshore technology solutions.
  • Partner with sales leadership to drive pipeline growth through customer engagement, campaigns, and sales enablement initiatives.
  • Support product launches, demonstrations, industry events, strategic communications, and external relationships that strengthen OPT’s market presence and brand awareness.
  • Collaborate with engineering, product, and operational teams to capture customer insights, market feedback, and competitive intelligence to inform positioning and future growth strategies.
  • Lead and mentor marketing personnel while contributing directly to campaign execution, communications, and strategic initiatives.
  • Track and report marketing performance metrics including campaign effectiveness, lead generation, pipeline influence, and market engagement.

Requirements

  • Bachelor’s degree in Marketing, Business, Engineering, Communications, or related field.
  • 7–12 years of experience in B2B marketing, product marketing, or go-to-market leadership roles within maritime, offshore energy, autonomy, robotics, defense, industrial technology, or related sectors.
  • Demonstrated success marketing complex technical products or solutions through effective positioning, messaging, and go-to-market strategies that contributed to pipeline growth and revenue generation.
  • Experience collaborating cross-functionally with sales, engineering, product, and executive leadership teams.
  • Excellent communication, presentation, content development, and storytelling skills.
  • Ability to manage multiple priorities and operate effectively in fast-paced, evolving environments.
  • Ability to travel as needed to support customer engagements, field demonstrations, and industry events.

Preferred

  • Experience marketing autonomous systems, unmanned platforms, maritime technologies, offshore systems, robotics, or AI-enabled solutions.
  • Familiarity with offshore energy, marine operations, maritime domain awareness, or defense-adjacent markets.
  • Experience supporting long-cycle enterprise or government-influenced sales environments.
  • Experience leading trade show strategy, product launches, demonstrations, and external communications initiatives.
  • Existing industry relationships within maritime, offshore energy, defense, or autonomous systems sectors.

Benefits

  • Medical
  • Dental
  • Vision
  • Life Insurance
  • Disability Insurance
  • 401(k)
Ocean Power Technologies Inc logo

Ocean Power Technologies Inc

3.5 Glassdoor

OPT provides intelligent maritime solutions and services that enable safer, cleaner, and more productive ocean operations for the defense and security, oil and gas, science and research, and offshore wind markets, including MerrowsTM, which provides AI-capable seamless integration of Maritime Domain Awareness Systems across platforms. Our PowerBuoy® platforms provide clean and reliable electric power and real-time data communications for remote maritime and subsea applications. We also provide WAM-V® unmanned surface vehicles and marine robotics services. The Company’s headquarters is located in Monroe Township, New Jersey and has an additional office in Richmond, California. To learn more, visit www.OceanPowerTechnologies.com.OPT reserves the right to moderate comments to maintain compliance with public company disclosure obligations.

Founded in 1994
Monroe, New Jersey, USA
85 employees
71% recommend to a friend
53% CEO approval

Traffic Signals

Monthly Visitors
17.4K
Traffic Source Mix
Search
45.4%
Direct
41.6%
Referral
8%
Social
3.3%
Paid
1.3%

Headcount Trend

Current headcount: ~86

Funding

Total Funding
$68M
Last Raise
$1.2M
Undisclosed, 2 years ago

Funding History

  • Jan 2024
    Undisclosed • $1.2M
  • Jul 2022
    Grant • $1.1M
  • Jun 2014
    Grant • $4.7M

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