Director of Marketing - Dual Property

Responsibilities

• Creates and executes annual marketing plan to budget, in consultation with hotel, restaurant, spa and other venue leaders as well as Davidson above property marketing leaders.
• Partners with operations, F&B and sales teams to execute promotions and campaigns to target in-house guests, local customers and loyal guests.
• Works with property revenue management to verify correct offer loading, verify offer is appropriately directed at relevant consumer groups.
• Aggregates and analyzes reports from agencies and combines with internal metrics and insights to formally report out on results and adjust forward marketing plan.
• Complete required month end reports.
• Partners with operations for optimal email collection.
• Manages hotel and restaurant website content.
• Manage campaigns and data collection for F&B, spa and HR channels.
• Partners with hotel department heads on coordination of marketing of events and PR activations.
• Manages the execution of seasonal promotions by working with hotel leaders to create programming.

Requirements

• Five years’ experience in hotel marketing, digital or related professional field.
• Demonstrated competency managing outside agencies.
• Demonstrated competency in copywriting.
• Basic understanding of HTML.
• Excellent time management skills.
• Strong working knowledge of Instagram, Facebook, Twitter and LinkedIn.
• Excellent written and verbal communication skills.
• Competency in Adobe design programs.
• Average or better knowledge of Microsoft Excel.

Preferred

• Five years’ experience in hotel marketing, digital or related professional field.
• Demonstrated competency managing outside agencies.
• Demonstrated competency in copywriting.
• Basic understanding of HTML.
• Excellent time management skills.
• Strong working knowledge of Instagram, Facebook, Twitter and LinkedIn.
• Excellent written and verbal communication skills.
• Competency in Adobe design programs.
• Average or better knowledge of Microsoft Excel.

Benefits

• Multiple Tiers of Medical Coverage
• Dental & Vision Coverage
• 24/7 Teledoc service
• Free Maintenance Medications
• Pet Insurance
• Hotel Discounts
• Tuition Reimbursement
• Paid Time Off (vacation, sick, bereavement, and Holidays).
• 401K Match