Responsibilities

• Marketing Strategy & Brand Leadership
• - Owns and leads the North American marketing strategy for all brands, ensuring alignment with the company objectives, commercial priorities, and leadership-level business strategy.
• - Serves as a strategic marketing partner to executive leadership, sales leadership, and product development, providing recommendations that support growth, positioning, and brand consistency.
• - Develops and implements strategic marketing plans that align with brand and company objectives.
• - Collaborates with cross-functional teams, including sales, engineering, finance and product development, to ensure cohesive execution of brand initiatives.
• Large Projects & Cross-Functional Execution
• - Leads large-scale marketing projects from strategy through execution, including product launches, literature updates, trade show programs, brand campaigns, website initiatives, regional activations, and customer-facing marketing rollouts.
• - Sets project scope, timelines, milestones, stakeholder responsibilities, communication cadence, and success measures for major initiatives.
• - Coordinates across internal teams, outside partners, agencies, designers, developers, resources, sales, and product stakeholders to ensure projects are completed with quality, consistency, and accountability.
• - Creates structure around complex initiatives by clarifying priorities, removing obstacles, and ensuring strong follow-through across teams.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or equivalent experience.
• Minimum of 8 years of progressive marketing experience, preferably within the architectural lighting, design, interiors, architecture, manufacturing, luxury products, or related AEC/specification-driven industry.
• Experience owning marketing strategy, budget planning, large projects, people leadership, and cross-functional execution.
• Experience working collaboratively with sales, product, executive leadership teams, and global HQ stakeholders.
• Experience working with international teams or HQ-level marketing/product stakeholders strongly preferred.
• Strong leadership-level strategic marketing skills with the ability to connect brand, product, sales, customer, and business priorities.
• Architectural Lighting experience is required.
• Proficiency in digital marketing platforms, including Google Analytics, social media tools, CMS, CRM, and project management software (e.g., Monday.com).
• Strong budget management, project management, stakeholder management, and prioritization skills.
• Strong written, verbal, presentation, and executive communication skills.

Preferred

• Experience working with international teams or HQ-level marketing/product stakeholders strongly preferred.