Director, Marketing Data Governance Lead

Atlanta, GA (On-site)

$164K/yr – $193K/yrDirector/Executive7+ years expFull time

Posted 21 hrs ago

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Job Summary

Own and drive ISSCOM data standards governance and roadmaps, collaborating across Marketing, Product, and Enterprise domains to ensure data quality, stewardship, and adoption through governance policies and stakeholder alignment.

  • Lead cross-functional governance, standards, and data quality initiatives.
  • Partner with Product, Operations, and analytics teams to deliver scalable authoring and governance capabilities.

Job Description

Responsibilities

  • Establish and define the vision, strategy, governance model, and roadmap for the ISSCOM global data standard.
  • Serve as enterprise owner and steward of ISSCOM standards and associated business definitions, hierarchies, attributes, and relationships.
  • Govern key Marketing data concepts, including Brand, Category, Sub-Category, and related hierarchies, while maintaining alignment with cross-domain standards and business requirements.
  • Oversee enterprise standards used across multiple domains, including Customer, Product, Finance, and other shared master and reference data assets that are currently a part of the ISSCOM global data standard.
  • Lead the ongoing evolution of ISSCOM standards to support changing business strategies, market requirements, digital capabilities, and reporting needs.
  • Facilitate stakeholder alignment on data standards, governance policies, definitions, and implementation priorities.
  • Serve as the primary point of escalation for issues related to ISSCOM standards, governance decisions, and data quality concerns.
  • Promote adoption and consistent usage of ISSCOM standards across enterprise processes, systems, analytics, and AI solutions.
  • Establish and lead enterprise Marketing Data Governance practices, standards, policies, and operating models.
  • Partner with Marketing Data Governance leads across Functions, Operating Units, and Platforms to drive consistency and interoperability of marketing data.

Requirements

  • Bachelor's Degree in Business, Marketing, Information Systems, Data Management, Computer Science, or related field.
  • Master's Degree preferred.
  • 7+ years of experience in data governance, master data management, data management, or related disciplines.
  • 5+ years of experience leading cross-functional governance, standards, or business transformation initiatives.
  • Experience developing and governing enterprise data standards, taxonomies, hierarchies, or reference data.
  • Experience working with Marketing data concepts, master data, and business processes.
  • Strong understanding of data governance, metadata management, data quality, and stewardship practices.
  • Experience collaborating with product management and technology teams to deliver business capabilities.
  • Consulting experience supporting stakeholders across multiple functions and geographies.
  • Experience operating within global organizations and influencing stakeholders across diverse business groups.

Preferred

  • Master's Degree preferred

Benefits

  • A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
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The Coca-Cola Company

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From our roots at the counter of a local Atlanta pharmacy, to our current portfolio of more than 200 beverages, The Coca-Cola Company is one of the most globally-recognized brands in the world. Today, our lineup features beloved beverage brands, including Coca-Cola, Sprite, Fanta, smartwater, Dasani, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Goldpeak, Minute Maid, Simply, fairlife and more. The Coca-Cola Company is committed to bringing about real change – to our industry, to our local economies, and to the world around us. Through constant evolution, we continue to reimagine the way we refresh the world and make a difference.We're innovating our portfolio with products that give people more varieties that meet our consumers where they are. We're working with global partners to transform our business, and grow it in more sustainable ways. And we're providing jobs and opportunities to the local economies where our people live and work, employing 700,000 people throughout our global system alongside bottling partners.If you're a changemaker looking to make a change, come join us in our mission to refresh the world and make a difference.Learn more at: www.coca-colacompany.com/careers

Atlanta, Georgia, USA
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