Director of Marketing

Austin, TX (Unknown)

$110K/yr – $114K/yrDirector/Executive5+ years expFull time

Posted 7 days ago

Job Summary

Own the end-to-end marketing program to generate qualified leads and drive growth, coordinating digital, email, events, content, and CRM efforts while guiding performance analysis, budgeting, and cross-functional collaboration.

  • Lead generation and lead quality optimization with Sales alignment
  • Marketing operations, analytics, and cross-functional program execution

Job Description

Responsibilities

  • Develop and execute innovative marketing strategies that generate qualified leads and increase BBB Accreditation.
  • Lead integrated marketing campaigns across digital advertising, email, search, social media, content, direct mail, and events.
  • Partner with Sales to improve lead quality, conversion rates, and business growth opportunities.
  • Create targeted marketing campaigns that strengthen Accredited Business engagement, retention, and renewals.
  • Oversee CRM systems, marketing automation, and customer communication strategies.
  • Analyze marketing performance, campaign effectiveness, and customer trends to drive continuous improvement.
  • Manage marketing budgets, campaign priorities, vendor relationships, and project timelines.
  • Lead and support the Events Manager, Content Manager, and creative resources to deliver high-quality marketing initiatives.
  • Collaborate with leadership and cross-functional teams to align marketing efforts with organizational goals.
  • Maintain consistent BBB branding, messaging, and marketing standards across all communication channels.

Requirements

  • The ideal candidate brings at least 5 years of progressive marketing experience, strong digital marketing and analytical skills, and a passion for developing creative strategies that deliver measurable results.

Benefits

  • Flexible 40-hour workweek
  • Medical, Life, and Long-Term Disability Insurance with 100% BBB Coverage
  • Group Rates for Health, Dental, and Vision Coverage for Dependents
  • Flexible Spending Account (FSA) and Health Savings Account (HSA) Options
  • 401(k) Retirement Plan with 5% Match and Immediate Vesting
  • 11 Paid Holidays + your birthday off!
  • Employee Assistance Program (EAP)
  • Sit/Stand Desks
  • Frequent and Fun Company Events
  • Employee Awards and Recognition

Salaries

Posted range

$110K/yr – $114K/yr

Taken straight from the job posting.

The middle of this range ($112K) is 7% below the median base salary for Marketing Director roles in the United States ($120K).

Marketing Director median pay in the United States

$120K/yr

Most pay falls between $90K and $153K. Based on 301 salaries.

See all Marketing Director salariesSee more General Marketing jobs

Director of Marketing

Austin, TX · Unknown