Director of Marketing and Communications

Responsibilities

• The Director will manage a team of graphic designers, proposal coordinators, social media experts, web designers, and editors.
• The Director will guide the team, and actively participate when required, in the following: production of PowerPoint presentations for interviews, video production, development of proposals, development of collateral materials, and development of social media.
• Further, the Director will be responsible for firmwide communication materials, development of award applications, conference logistics, and the coordination of professional organization meetings.
• Develop and execute a comprehensive marketing plan that aligns with the Matrix's vision, goals, and growth targets and integrates with our strategic business plans. Be a beacon of innovation, constantly seeking out new opportunities for expansion and positive impact of the Matrix brand and culture. Work closely with the Executive Leadership Team and Strategic Business Development Team.
• Lead and mentor a team of marketing professionals, including functional managers, providing guidance, support, and development opportunities to ensure their success and professional growth.
• Elevate our brand's presence and reputation across all channels, ensuring our message is powerful, consistent, and reaches our target audience effectively.
• Stay ahead of market trends, consumer behaviors, and competitive landscapes to adapt strategies in real-time, ensuring our brand remains relevant and ahead of the curve.
• Work closely with other groups and Centers of Excellence to ensure marketing strategies are integrated and supportive of overall business objectives. Be a champion of unity, driving projects that require cross-discipline cooperation to succeed.
• Define, measure, and analyze key marketing metrics to track success and areas for improvement. Use data-driven insights to make informed decisions and optimize strategies.
• Prepare an annual marketing plan and budget for advertising, proposal preparation, trade show expenses, multi-media materials, and other elements related to marketing of the firm.

Requirements

• Bachelor’s degree in marketing, journalism, or related discipline.
• A minimum of ten years of progressive marketing/business development/sales experience in a professional services firm. Having this experience in an A&E firm is strongly desired and will be given preference.
• Proven experience as a Marketing leader or similar role, with a track record of developing and executing successful marketing strategies.
• Experience with strategic planning, market research, public relations, direct mail campaigns, and supervision of proposal preparation, brochures, and development of collateral materials.
• Must be proficient in PowerPoint, Word, Excel, Outlook, InDesign, PhotoShop and Illustrator.
• Firm grasp of technical writing; ability to synthesize, summarize, proof, and technically edit.
• Demonstrated supervisory ability.
• Valid driver's license, in conjunction with successfully passing the Company’s MVR check.