Director of Marketing Communications

Plymouth, MN (Hybrid)

$175K/yr – $200K/yrSenior Level8+ years expFull time

Posted 6 weeks ago

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Job Summary

Ownership of brand and product storytelling across Lantronix launches, with end-to-end Marcom strategy and budget accountability that drives revenue and investor communications.

  • Own the integrated Marcom strategy and budget across product lines
  • Lead launch plans, messaging frameworks, and go-to-market narratives with CRO and Product Line teams
  • Steer investor relations, media outreach, and executive communications for consistent external storytelling

Job Description

Responsibilities

  • Develop and execute an integrated Marcom strategy aligned to Lantronix revenue and brand objectives across product lines
  • Own the annual Marcom budget, including agency retainers, campaign spend, trade show, and content production
  • Partner with the CRO and Product Line Management to build launch plans, competitive messaging frameworks, and go to market narratives
  • Align communications strategy with investor relations and executive messaging to ensure consistency across public facing channels
  • Drive the development of product-level content: press releases, solution briefs, white papers, case studies, web copy, and executive presentations
  • Maintain brand and message consistency across all external communications with rigor around forward-looking statements and public company disclosure standards
  • Translate complex technical capabilities — including Edge AI inference, embedded compute platforms, and network infrastructure management — into clear, outcome-driven narratives for diverse audiences
  • Own the editorial calendar and ensure content pipeline supports demand generation, channel, and field sales objectives
  • Lead day-to-day management of PR agency relationships including SOW execution, performance accountability, media strategy, and budget management
  • Drive proactive media outreach, analyst briefings, and thought leadership placement in key trade and business press
  • 8+ years of progressive marketing communications experience, with at least 3 years in a Director or senior manager role
  • Demonstrated experience operating within a publicly traded company environment, including understanding of earnings communications, disclosure sensitivity, and IR alignment
  • Proven track record managing PR agencies and/or other creative/marketing agencies with direct budget ownership and SOW accountability
  • Experience marketing complex B2B technology products to enterprise, OEM, or industrial buyers
  • Ability to work in a lean, fast-paced environment where strategic thinking and hands-on execution are both required
  • Experience marketing into defense, aerospace, or critical infrastructure verticals
  • Prior experience supporting Nasdaq small-cap or mid-cap company communications, including proxy-awareness and forward-looking statement discipline
  • Background working with or alongside investor relations functions on earnings timing, press release coordination, or analyst outreach
  • In-person, Plymouth, Minnesota, with flexibility for hybrid work and occasional travel for tradeshows, partner events and internal meetings
  • Strong writing and editing skills with the ability to produce executive-quality content independently — press releases, messaging frameworks, web copy, and customer-facing narrative
  • Domain knowledge in Edge AI, embedded compute, industrial IoT, network infrastructure management, or adjacent hardware/software categories
  • Familiarity with semiconductor or embedded systems marketing — including the ability to translate platform-level technical specs into buyer-relevant messaging
  • Health Care Benefits
  • Comprehensive medical and hospitalization coverage through either an HMO or PPO plan.
  • Prescription drug program.
  • Dental.
  • Vision
  • Flexible Spending Accounts.
  • Lantronix, time off benefits provides employees with a work/family balance.
  • Non-exempt new hires are eligible for 10 days of vacation. Exempt new hires do not have a fixed amount of vacation time per year, and vacation time is not limited, allocated, or accrued.
  • The company provides an average of 11 paid holidays annually and 2 floating holidays that employees can take during the year. Floating holidays are provided to non-exempt employees only.
  • Includes a 401(k) plan with company match, Short and Long-Term Disability, Life Insurance, and much more.
  • Lantronix Employee Stock Purchase Plan allows employees to purchase shares of company stock, through convenient payroll deductions, at no less than a 15% discount.
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Lantronix

Lantronix Inc. is a global leader in Edge AI and Industrial IoT solutions, delivering intelligent computing, secure connectivity, and remote management for mission-critical applications. Serving high-growth markets, including smart cities, enterprise IT, and commercial and defense unmanned systems, Lantronix enables customers to optimize operations and accelerate digital transformation. Its comprehensive portfolio of hardware, software, and services powers applications from secure video surveillance and intelligent utility infrastructure to resilient out-of-band network management. By bringing intelligence to the network edge, Lantronix helps organizations achieve efficiency, security, and a competitive edge in today’s AI-driven world.

Founded in 1989
Irvine, California, USA
426 employees (25 in marketing)