Director of Marketing and Communications

Manassas, VA (On-site)

$130K/yr – $150K/yrDirector/Executive7+ years expFull time

Posted 20 hrs ago

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Job Summary

Own and drive the organization\'s membership marketing and digital engagement programs, leading strategy, campaigns, events, and partnerships.

Job Description

Responsibilities

  • Manage social media accounts, including content management
  • Develop digital marketing strategy and campaigns, including tracking and analytics
  • Create webinars and virtual programs
  • Work with other members of staff for member networking events and provide event coverage
  • Oversee membership lifecycle marketing
  • Design membership recruitment programs in collaboration with other key staff members
  • Sell corporate memberships to corporate partners
  • Market membership at other organizations’ events (both non-profit and for-profit events)
  • Create automatic membership offers and invitations on the organization’s website
  • Manage the mailing list and member renewals

Requirements

  • Must be a U.S. citizen with no criminal background (background check will be conducted)
  • Bachelor’s degree; master's degree in marketing or related preferred (social media coursework desired)
  • 7+ years of relevant association marketing experience
  • 5+ years of social media marketing (association or nonprofit experience preferred)
  • Experience working with social media platforms
  • Experience in digital marketing, campaign strategies, and tracking
  • Experience overseeing membership lifecycle marketing and membership marketing campaigns
  • Strong organizational, project management, and time-management skills
  • Excellent written and verbal communication skills
  • Ability to manage multiple programs and deadlines simultaneously

Preferred

  • master's degree in marketing or related preferred (social media coursework desired)

Benefits

  • 401(k) matching
  • 403(b)
  • Dental insurance
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance
The Institute of Navigation logo

The Institute of Navigation

The Institute of Navigation (ION) is the world’s premier non-profit professional society advancing the art and science of positioning, navigation, and timing (PNT).The ION sponsors an International Technical Meeting Co-Located with the Precise Time and Time interval Systems Applications Meeting (PTTI) (January), IEEE/ION PLANS (Spring - Even Years), ION Pacific PNT (Spring - Odd Years), ION Military Division's Joint Navigation Conference (JNC) (Summer), and ION GNSS+ Meeting (September). These conferences provide a chance to present technical papers and discuss new findings with industry peers. The ION is well known for is its prestigious peer-reviewed and indexed quarterly journal, NAVIGATION. The journal publishes original, peer-reviewed articles on all areas related to the science and technology of air, sea, land and space navigation, including estimation of position, velocity, attitude, and time, and the technologies that support the determination of these quantities. Supporting technologies include navigation aids and instrumentation, algorithms and methods, error and integrity analysis, signal processing, biological navigation systems, surveying and geodesy. Editorial services for the journal are provided by professionals in government, industry, and academia.

Founded in 1945
Manassas, Virginia, USA
14 employees (5 in marketing)

Traffic Signals

Monthly Visitors
79.1K
Monthly Google Ads Budget
$155
Traffic Source Mix
Search
58.1%
Direct
23.6%
Referral
9.5%
Social
3.2%

Headcount Trend

Current headcount: ~14

Marketing Team

Marketing Team Size
4 (29% of company)
Median Tenure
3.5 years
Marketing Roles Posted (Last 30 Days)
1