Responsibilities

• Lead the overall marketing management strategy, including planning, execution, and evaluation of marketing campaigns.
• Oversee digital marketing efforts across platforms such as social media, email, and online advertising to maximize reach and engagement.
• Manage marketing projects from inception to completion, ensuring timely delivery and alignment with organizational objectives.
• Provide team leadership by mentoring marketing staff, fostering a collaborative environment, and promoting professional development.
• Develop and implement social media strategies that enhance brand visibility and community engagement.
• Coordinate cross-functional collaboration with other departments to ensure consistent messaging and integrated campaign execution.
• Utilize graphic design skills to oversee the creation of visual content that supports branding and marketing initiatives.
• Make data-driven decisions by analyzing campaign performance metrics to optimize ongoing efforts.
• Manage external vendors or agencies as needed for specialized services such as video production or creative design.
• Leverage additional skills such as video editing, SEO, AI competence, business acumen, finance/accounting knowledge, general tech proficiency, or event coordination to enhance marketing effectiveness when applicable.

Preferred

• Bonus skills include video editing, sales skills, event directing (such as pickleball events), video production (including cameraman work), financial or business competence, general technical proficiency, or other versatile talents that support strategic initiatives.

Benefits

• Employee discount
• Flexible schedule
• Professional development assistance
• Referral program