Director of Marketing and Communications

New York City, NY (On-site)

$70K/yr – $80K/yrDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Own the BXEDC messaging and content engine, translating programs and events into public-facing stories across web, social, print, and events while safeguarding brand and media workflow.

  • Marketing Ownership: Drive campaigns for Bronx Week, Tour de Bronx, the Bronx Walk of Fame, and partner events.
  • Content & Storytelling: Produce spotlights on Bronx businesses and neighborhoods with multi-format assets.
  • Media & Partnerships: Align press materials, vendor relationships, and event coverage to protect consistent public messaging.

Job Description

Responsibilities

  • Develop and implement marketing and communications strategies that support BXEDC's mission, programs, events, and organizational priorities
  • Manage BXEDC's brand identity, messaging, tone, and visual consistency across digital, print, press, website, and event materials.
  • Create, edit, and coordinate marketing materials, including flyers, newsletters, social media graphics, event invitations, program summaries, press materials, presentations, and other collateral.
  • Manage BXEDC's social media channels, website content, email newsletter, content calendar, and digital performance tracking.
  • Create written, photo, video, and graphic content highlighting Bronx businesses, entrepreneurs, neighborhoods, cultural assets, commercial corridors, and BXEDC initiatives.
  • Lead marketing and promotional efforts for Bronx Week, Tour de Bronx, the Bronx Walk of Fame, BX-Factor, business workshops, summits, tourism campaigns, and partner events.
  • Attend events as needed to capture content, coordinate social media coverage, support photographers and videographers, and ensure consistent public messaging.
  • Develop small business spotlights, neighborhood features, tourism content, entrepreneur stories, and program impact stories.
  • Support press releases, media advisories, talking points, event scripts, public statements, sponsor recognition, funder visibility, and post-event recaps.
  • Coordinate with external vendors and consultants, including graphic designers, web developers, photographers, videographers, printers, and public relations support.

Requirements

  • Bachelor's degree in marketing, communications, public relations, journalism, public administration, nonprofit management, business, urban studies, or a related field required.
  • Five or more years of relevant experience in marketing, communications, public relations, nonprofit management, economic development, government, tourism, community engagement, or related work required.
  • Strong writing, editing, proofreading, storytelling, and public-facing communications skills required.
  • Experience managing social media, newsletters, websites, content calendars, campaigns, event marketing, press support, and stakeholder engagement required.
  • Ability to translate programs, events, funding opportunities, and economic development initiatives into clear and compelling public messaging required.
  • Proficiency with Microsoft Office, Google Workspace, Canva, and common social media platforms required.
  • Availability for occasional early morning, evening, and weekend events required.
  • Highly organized, detail-oriented, creative, and able to manage multiple projects and deadlines in a fast-paced environment required.

Preferred

  • Familiarity with photography, videography, short-form video, graphic design, and content production strongly preferred.
  • Experience with Adobe Creative Suite, Constant Contact, Mailchimp, WordPress, Wix, Squarespace, Meta Business Suite, Google Analytics, or similar platforms preferred.
  • Bilingual English/Spanish skills preferred.
  • Strong understanding of Bronx communities, small businesses, tourism, neighborhood development, public-sector partnerships, or nonprofit economic development preferred.

Benefits

  • Competitive benefits package consistent with organizational policy.
The Bronx Economic Development Corporation logo

The Bronx Economic Development Corporation

The Bronx Overall Economic Development Corporation (BXEDC) was established over four decades ago with the purpose of providing Bronx businesses access to resources and capital to help build a thriving community in the borough.

Founded in 1981
Bronx, New York, USA
14 employees (2 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
28.4%
Direct
50.1%
Referral
5.8%
Social
14.4%
Paid
1.2%

Headcount Trend

Current headcount: ~14

Marketing Team

Marketing Team Size
2 (14% of company)