Senior Client Marketing Manager
Bright Horizons Family Solutions
Newton, MA (Remote)
$86K/yr - $103K/yrIn-houseFull-timeSenior level8+ years exp.
1 day ago
Director Marketing Capabilities Customer Marketing
Charlotte, NC (On-site)
Salary Not AvailableDirector/Executive5+ years expFull time
Posted 3 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive customer marketing strategy and execution for CONA Services with ROI-focused investments across retailer networks and brand partnerships.
- Own and lead customer marketing strategy and program execution.
- Must-have: 3–5 years of related experience.
- Standout: ROI analysis across customer initiatives and retailer media investments.
Job Description
Responsibilities
- Provides extensive input into CCCI’s customer marketing strategy with an extensive focus on core customers led by Consolidated.
- Leads customer marketing team in the implementation of customer marketing strategies across assigned customer base.
- Works collaboratively with corporate partner customer marketing leadership to understand brand-centric communication strategies while incorporating them into customer marketing campaigns.
- Provides extensive input into CCCI’s digital customer marketing investment strategy inclusive of retailer media network investments. Collaborates with customer and RGM leadership on the development of an effective ROI analysis that drives a positive outcome for both customer growth and brand marketing impact.
- Establishes process for analysis of customer marketing initiatives including ROI against key investments across customer-centric commercial activities and retailer media network investments.
- Develops and implements routines to share best practices and to review outputs of customer marketing initiatives.
- In collaboration with the channel commercialization team and Consumer Connections Team, establishes a process of accountability for the integration of marketing assets into customer marketing initiatives. Ensures brand, partner, and legal compliance for specific customer marketing initiatives.
Requirements
- Bachelor's degree (4 years)
- Knowledge acquired through work experience 3 up to 5 years
Preferred
- Bachelor's degree in Marketing, Business, or similar applicable field.
Benefits
- Career Growth: Clear pathways to advance and develop your career
- Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan
- Purpose-Driven: Create meaningful impact in the communities you serve
- Professional Development: Dedicated training + personalized mentorship
CONA Services
CONA Services is making IT Solutions happen for North American Coca-Cola Bottlers!As our company name reveals CONA Services is mainly about 2 things:1. CONA = Coke One North America, a common set of processes, data standards, manufacturing and customer solutions tailored for the North America2. Services that enable a superior customer experience and digital business innovations for our Coca-Cola Bottlers that happen to be our customers, our leadership and partners at the same time.Our mission is to provide advantaged business process and IT services to our members at the right costs to ultimately support those who are selling Coke everyday – “By the Bottlers for the Bottlers”.
