Drive integrated marketing and business development for a US-based AEC/environmental services firm, aligning pursuit strategy, client insights, and brand efforts with growth priorities to win strategic opportunities.

• Develop and execute integrated marketing and business development strategies aligned with corporate growth priorities.
• Monitor market trends, competitive activity, and regulatory changes to identify new service and geographic opportunities.
• Conduct market and client research to inform pursuit strategies and provide strategic guidance to technical teams.
• Lead marketing campaigns, outreach initiatives, and brand‑building efforts to strengthen market visibility.
• Oversee creation of marketing materials—proposals, collateral, presentations—ensuring clear value propositions and brand consistency.
• Partner with leadership to define annual BD goals, KPIs, and priority pursuits across target sectors and regions.
• Identify and pursue new business opportunities while guiding pursuit strategy, go/no‑go decisions, and proposal messaging.
• Represent the firm at industry events and conferences to build relationships, expand networks, and elevate brand credibility.
• Manage CRM strategy, reporting, and data quality to support informed BD decision‑making.
• Collaborate closely with technical and operational leaders to align marketing/BD initiatives with evolving client needs.

Lead, mentor, and develop marketing and BD staff while fostering a collaborative, high‑performing team culture.

Establish workflows, timelines, and quality standards to ensure efficient, consistent delivery of marketing and BD outputs.

• Establish workflows, timelines, and quality standards to ensure efficient, consistent delivery of marketing and BD outputs.