Director of Marketing And Business Development

Phoenix, AZ (Hybrid)

$155K/yr – $190K/yrDirector/ExecutiveFull time

Posted 2 months ago

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Job Summary

Own the strategy and execution of marketing and business development to drive growth across markets, combining market intel, pursuit design, and brand-building into aligned, cross-functional programs.

  • Strategic BD & Marketing: Define growth-oriented campaigns, client targeting, and pursuit messaging across sectors and regions.
  • Market & Proposal Leadership: Lead market research, competitive monitoring, and persuasive proposals to win opportunities.
  • Brand & CRM Excellence: Build campaigns and maintain CRM data quality to support informed decisions and credible external presence.

Job Description

Responsibilities

  • Develop and execute integrated marketing and business development strategies aligned with corporate growth priorities.
  • Monitor market trends, competitive activity, and regulatory changes to identify new service and geographic opportunities.
  • Conduct market and client research to inform pursuit strategies and provide strategic guidance to technical teams.
  • Lead marketing campaigns, outreach initiatives, and brand‑building efforts to strengthen market visibility.
  • Oversee creation of marketing materials—proposals, collateral, presentations—ensuring clear value propositions and brand consistency.
  • Partner with leadership to define annual BD goals, KPIs, and priority pursuits across target sectors and regions.
  • Identify and pursue new business opportunities while guiding pursuit strategy, go/no‑go decisions, and proposal messaging.
  • Represent the firm at industry events and conferences to build relationships, expand networks, and elevate brand credibility.
  • Manage CRM strategy, reporting, and data quality to support informed BD decision‑making.
  • Collaborate closely with technical and operational leaders to align marketing/BD initiatives with evolving client needs.
WestLand, a Trinity Consultants Team logo

WestLand, a Trinity Consultants Team

3.9 Glassdoor

WestLand Engineering & Environmental Services, has been a leading engineering and environmental services firm since 1997. For the past 28 years, WestLand has focused on sound science, out of the box thinking, and a service-oriented approach to our consulting practice to meet our client needs. We have grown to become a regionally recognized, award winning environmental and engineering consulting company with 8 offices in Arizona, Nevada, Oregon, Utah and Washington State and over 240 employees in the Western U.S. We offer our clients an experienced and qualified staff of water and wastewater engineers, surveyors, construction administration staff, scientists, biologists, permitting specialists, landscape architects, and archaeologists. Our consulting professionals work collaboratively to provide services to government, utility, mining, land development, commercial/industrial, contracting, and tribal clients.

Founded in 1997
Tucson, Arizona, USA
179 employees (14 in marketing)
77% recommend to a friend

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
28.2%
Direct
48%
Referral
5.9%
Social
16.4%
Paid
1.4%

Headcount Trend

Current headcount: ~179

Funding

Total Funding
$4.7M
Last Raise
$4.7M
Series Unknown, 5 years ago

Funding History

  • Feb 2021
    Series Unknown • $4.7M