Director of Marketing, Biosero

USA (On-site)

$132K/yr – $166K/yrDirector/Executive6+ years expFull time

Posted 4 weeks ago

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Job Summary

Own Biosero’s marketing engine with end-to-end demand, channel mix, and field events that feed sales with qualified pipeline.

  • Marketing plan and calendar ownership tied to commercial goals and the BICO strategy.
  • Campaign execution and CRM handoff from setup to reporting with target MQLs and pipeline impact.
  • Content, events, and digital presence aligned to pharma/biotech buyers with rigorous measurement and optimization.

Job Description

Own Biosero's go-to-market engine with end-to-end lead generation, demand orchestration across digital and events, while aligning with BICO strategy and sales priorities.

  • Own marketing plan, calendar, and cross-functional alignment to drive MQLs and pipeline.
  • Lead end-to-end campaign execution, from setup to MQL handoff in CRM, with content and SEO optimization.
  • Coordinate major events and content across pharma/biotech audiences, balancing channels, messaging, and reporting.
Biosero logo

Biosero

0.0 Glassdoor

Biosero develops science-centric software and laboratory automation tools that enable researchers to orchestrate their discoveries 🦾Best Place to Work in San Diego for 6 years straight 🏆🏆🏆🏆🏆🏆

Founded in 2003
San Diego, California, USA
126 employees (3 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
5.4K
Monthly Google Ads Budget
$6
Traffic Source Mix
Search
30.1%
Direct
45.7%
Referral
6.8%
Social
15.7%
Paid
1.5%

Headcount Trend

Current headcount: ~126

Marketing Team

Marketing Team Size
3 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

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