Director, Marketing, B2B

Orlando, FL (Unknown)

Salary Not AvailableSenior Level12+ years expFull time

Posted 3 weeks ago

Job Description

Responsibilities

  • Lead, coach, and develop a high-performing team of marketing professionals across multiple disciplines, including marketing strategy, creative services, marketing operations, and web development. (25% time)
  • Develop and execute integrated marketing strategies that support business growth, customer acquisition, partner success, and revenue generation across the Travel & Membership portfolio.(25% time)
  • Own and manage marketing budgets across multiple business units and cost centers, ensuring effective allocation of resources and return on marketing investment. (20% time)
  • Partner with Finance and business leaders to develop annual budgets, forecast expenditures, evaluate investment opportunities, and optimize marketing performance. (20% time)
  • Provide strategic leadership and oversight for agency partnerships, vendor relationships, creative production, and marketing technology investments. (10% time)
  • Lead B2B and B2B2C marketing initiatives that support affiliate relationships, strategic partnerships, channel partners, and customer-facing activation programs.
  • Oversee multiple B2B and partner-facing brands within the Travel & Membership portfolio, ensuring brand alignment, market relevance, and business impact.
  • Develop and execute go-to-market strategies, partner marketing programs, sales enablement initiatives, and integrated campaigns that drive awareness, engagement, acquisition, and revenue.
  • Serve as a trusted thought partner to the Vice President of Marketing, providing strategic recommendations, business insights, and informed perspectives that influence key decisions and organizational priorities.
  • Lead complex, cross-functional initiatives from strategy through execution, delivering measurable business outcomes while balancing competing priorities and stakeholder needs.

Requirements

  • 12+ years of progressive marketing leadership experience
  • Experience leading teams in a matrixed organization
  • BA/BS in business related field
  • Self-starter with ability to achieve stretch goals in a fast-paced startup environment
  • Ability to work effectively across teams globally to achieve results.
  • Excellent verbal and written communication, with strong presentation skills
  • Comfortable working across regions with global counterparts to achieve alignment
  • Analytical mindset with the ability to use results to drive change.
  • Excellent organizational skills with ability to consistently meet deadlines
  • Must be results driven, enjoy problem solving and passionate about being challenged

Preferred

  • Travel requirements: Travel requirements can vary based on business need. On average, the travel time expectation for this position is up to 25% each year.

Benefits

  • Medical
  • Dental
  • Vision
  • Flexible spending accounts
  • Life and accident coverage
  • Disability
  • Depending on position, paid time off, parental leave and holidays (speak to your recruiter for additional information)
  • Wish day paid time to volunteer at an approved organization of your choice
  • 401k with employer match (subject to eligibility requirements, including tenure - speak to your recruiter for additional information)
  • Legal and identify theft plan

Travel + Leisure Co.

Travel + Leisure Co., the world's leading vacation ownership and membership travel company, provides more than six million vacations to travelers every year. The company’s extensive Vacation Ownership portfolio includes trusted and iconic vacation club brands with a combined 270+ resorts worldwide, offering quality, flexibility, and value to more than 800,000 timeshare owners. Through its Travel and Membership business line, the company unlocks even more travel inspiration and opportunities via its signature subscription travel club, Travel + Leisure GO, and pioneering timeshare exchange network, RCI. With hospitality and responsible tourism at its heart, the company’s 19,000+ dedicated associates around the globe help the company achieve its mission to put the world on vacation.

Founded in 2006
Orlando, Florida, USA
14K employees (1,797 in marketing)

Funding

Total Funding
$2.2B
Last Raise
Post IPO Debt, 4 months ago

Traffic Signals

Monthly Visitors
68.7K
Traffic Source Mix
Search
29.5%
Direct
43.8%
Referral
18.1%
Social
8.1%
Paid
0.3%

Headcount Trend

Current headcount: ~14.5K

Director, Marketing, B2B

Travel + Leisure Co. · Orlando, FL · Unknown