Responsibilities

• Develop and implement long-range marketing strategies that align with the company’s overall business objectives
• Lead, train, and mentor the marketing teams, setting performance targets and conducting regular evaluation to ensure high performance
• Conduct market research and competitor analysis to identify emerging trends, customer needs, and new growth opportunities
• Establish and manage the marketing budget ensuring effective resource allocation
• Oversee the creation and execution of marketing campaigns and promotional materials to ensure brand consistency across all channels
• Collaborate with product development teams to provide market insights that influence product positioning and messaging
• Build and maintain relationships with key industry partners, vendors, and stakeholders to support brand growth and visibility

Requirements

• Strong leadership, communication, analytical and strategic thinking skills are essential
• Proficiency in digital marketing tools, marketing automation platforms, and data analytics tools
• Bachelors degree in Marketing, Business, or related field preferred.
• At least 10-15 years of experience in marketing roles, with a minimum of 5-7 years in management positions
• Demonstrated success in developing and executing marketing strategies and campaigns
• Must successfully complete pre-employment testing