Director Market Activation & Program Delivery-Hawai‘i Island

Waimea, HI (On-site)

$83K/yr – $127K/yrDirector/Executive6+ years expFull time

Posted 10 days ago

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Job Summary

Own island level activations and educational programs from planning through close-out, coordinating logistics, partners, and post-event reporting in alignment with enterprise priorities.

  • Lead island activations and campaigns aligned with enterprise priorities
  • Coordinate venues, vendors, and participants and produce post-program summaries

Job Description

Responsibilities

  • Execute island-level market activations aligned with enterprise commercial priorities
  • Serve as the on-island execution lead for enterprise-led activations, campaigns, events, and partner-facing initiatives
  • Coordinate venues, vendors, partners, and stakeholders to ensure smooth delivery
  • Support travel trade programs including FAMs, trainings, and hosted engagements
  • Ensure island representation aligns with statewide and global destination positioning
  • Deliver island-based education programs aligned and in collaboration with enterprise Destination Education frameworks and personnel
  • Manage  logistics, including schedules, venues, facilitators, participants, and materials
  • Serve as the on-island point of contact for education participants and partners
  • Support program fulfillment and post-program follow-up
  • Manage programs from planning through execution and close-out

Requirements

  • Bachelor's degree in business administration, communications, tourism management, or a related field.
  • 6–8 years of relevant operational experience
  • Experience managing complex programs or events
  • Familiarity with Hawaii's visitor industry preferred

Preferred

  • Experience in matrixed organizations
  • Exposure to travel trade education or partner training
  • Cultural fluency in Hawai‘i-based contexts

Benefits

  • Medical, Dental, and Vision Insurance
  • Paid Vacation & Sick Leave
  • Employer-Paid Life Insurance
  • Company-Contributed Long-Term Care Coverage
  • Long-Term Disability Coverage
  • 401 (k) Retirement Plan with Company Match and Safe Harbor Contribution
Hawaii Visitors & Convention Bureau logo

Hawaii Visitors & Convention Bureau

The Hawai‘i Visitors & Convention Bureau (HVCB). We are stewards of Hawai‘i’s brand. Not just as the world’s greatest travel destination, but as one of the world’s most precious resources. And we’d love to have you as partof our ‘ohana.Additional websites: www.GoHawaii.com, www.MeetHawaii.com, and Agents.GoHawaii.com

Founded in 1945
Honolulu, Hawaii, USA
104 employees (18 in marketing)

Traffic Signals

Monthly Visitors
196.5M
Monthly Google Ads Budget
$235K
Traffic Source Mix
Search
20.3%
Direct
55.8%
Referral
4.6%
Social
19%
Paid
0.2%

Headcount Trend

Current headcount: ~104

Marketing Team

Marketing Team Size
16 (15% of company)
Median Career Experience
17 years
Median Tenure
14.2 years
Marketing Roles Posted (Last 30 Days)
1

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