Director of Growth

Phoenix, AZ (On-site)

$120K/yr – $150K/yrDirector/Executive7+ years expSalaried Ft

Posted 2 months ago

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Job Summary

Own and scale a multi-channel growth engine, from strategy to experimentation, aligning brand and acquisition with a data-driven, AI-enabled approach that accelerates CAC efficiency, ROAS, and long-term value.

  • Growth governance: Build scalable systems for testing, attribution, dashboards, and executive-ready insights.
  • Channel leadership: Coordinate multi-channel acquisition (paid, social, SEO, content, partnerships) and optimize funnel performance.
  • AI-enabled ops: Architect agentic AI workflows and automation to accelerate experimentation, personalization, and performance tracking.

Job Description

Responsibilities

  • Develop and execute a comprehensive, multi-channel growth strategy aligned with company goals
  • Own acquisition and growth initiatives across Meta, Google, SEO, social, email, content, UGC, partnerships, and future channels
  • Evaluate and test emerging opportunities such as OTT/CTV, out-of-home, influencer partnerships, AI-driven personalization, and other scalable acquisition channels
  • Continuously improve CAC, funnel conversion rates, ROAS, engagement, and customer acquisition efficiency
  • Build scalable systems for experimentation, testing, optimization, and rapid iteration
  • Align brand, growth, content, and customer experience into one cohesive growth engine
  • Create visibility into funnel performance, attribution, customer behavior, and marketing effectiveness
  • Build and improve dashboards, forecasting models, and reporting systems that support executive decision-making
  • Translate complex data into clear recommendations and actionable business insights
  • Balance short-term acquisition performance with long-term customer value and brand growth

Requirements

  • Has 7+ years of experience leading growth marketing, demand generation, or performance marketing teams
  • Has experience owning multi-channel growth strategies beyond paid media alone
  • Has scaled acquisition programs with meaningful budget responsibility
  • Is highly analytical and comfortable making decisions based on data and customer insight
  • Can operate strategically while remaining highly hands-on
  • Understands modern AI tools, automation, and the future direction of AI-enabled marketing
  • Is excited by the opportunity to help build agentic AI workflows and scalable marketing systems
  • Thrives in fast-moving, high-accountability environments
  • Can simplify complexity and focus teams around execution and outcomes
  • Builds strong relationships and collaborates effectively across departments

Preferred

  • Experience with AI-enabled marketing
  • Experience building AI agent workflows and scalable marketing systems
  • Strong cross-functional leadership experience
  • Experience leading growth marketing beyond paid media in multi-channel contexts

Benefits

  • No monthly premiums
  • No cost to add your spouse or children
  • No deductibles (we reimburse them)
  • No out-of-pocket maximums
  • Dental & Vision insurance
  • Paid time off & sick time
  • 401(k) access
  • FREE healthcare for you and your entire family
  • A mission-driven team that believes in doing the right thing
Redirect Health logo

Redirect Health

3.6 Glassdoor

Redirect Health is transforming the way small and medium-sized businesses approach healthcare. By offering innovative, cost-effective healthcare plans, we empower employers to save up to 40% on their healthcare costs over two years while improving employee satisfaction and well-being.Our healthcare solutions are designed to provide accessible, affordable care that doesn’t sacrifice quality. With services like 24/7 virtual care, access to over 700,000 providers nationwide, and fair out-of-pocket costs, Redirect Health ensures that employees have access to the care they need, when they need it.We pride ourselves on delivering flexible options ranging from basic care to more comprehensive packages, including virtual primary care, urgent care, chiropractic services, mental health tele-counseling, and hospitalization benefits. Our plans also come with a goal of predictable, fair annual increases of no more than 4.5%, helping businesses manage their budgets without unexpected cost spikes.At Redirect Health, our mission is simple: to reduce healthcare costs while improving employee well-being and retention. Our personalized approach ensures businesses get the right care at the right price, helping them thrive in today’s competitive environment.Let us show you how to save money and improve your healthcare offerings. Get in touch with us today to learn more about our innovative healthcare solutions.

Founded in 2012
Phoenix, Arizona, USA
152 employees (7 in marketing)
64% recommend to a friend
66% CEO approval

Traffic Signals

Monthly Visitors
8.7K
Traffic Source Mix
Search
27.7%
Direct
56.9%
Referral
7.3%
Social
6.8%
Paid
1.4%

Headcount Trend

Current headcount: ~152

Marketing Team

Marketing Team Size
5 (3% of company)
Median Career Experience
9 years
Median Tenure
2.3 years

Funding

Total Funding
$2M
Last Raise
$2M
Debt Financing, 7 years ago

Funding History

  • Dec 2018
    Debt Financing • $2M