Director, Growth Marketing | Titleist Performance

Oceanside, CA (On-site)

$159K/yr – $206K/yrDirector/Executive10+ years expFull time

Posted 4 months ago

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Job Summary

Drive growth marketing for a cross-functional app and lifecycle program, shaping performance, retention, and data-driven execution.

  • Must-have: 10+ years in growth marketing with performance and lifecycle focus.
  • Standout: Leadership across large, matrixed teams and cross-functional collaboration.
  • Standout: App development or premium subscription experience.

Job Description

Responsibilities

  • Define and drive growth strategy
  • Execute a holistic growth marketing strategy encompassing performance and lifecycle marketing
  • Drive customer acquisition, deepen engagement, and increase user retention through personalized mobile app experiences
  • Identify consumer trends aligned with Titleist’s performance and long-term growth goals
  • Translate insights into actionable, tangible initiatives
  • Lead performance marketing and media strategy
  • Oversee paid media, search, social, and in-app marketing efforts
  • Ensure high-impact execution across all performance channels
  • Leverage data and analytics
  • Use data to assess campaign effectiveness and uncover key trends

Requirements

  • Bachelor’s Degree in Business Administration or a relevant field, MBA preferred
  • Minimum of 10 years in growth marketing
  • Proven track record in performance marketing within a digital environment
  • Specific experience in the application development space
  • Start-up environment experience is a plus
  • Nimble and team-centric, manages ambiguity well and can present ideas and make decisions with minimal oversight
  • Strong cross-functional communication skills
  • Highly analytical and results-driven with ability to translate data and analytics into actionable business growth strategies
  • Skilled in stakeholder communication and management across varying levels of complexity
  • Strong leadership capabilities with demonstrated success in managing, mentoring, and developing large teams

Preferred

  • MBA preferred
  • Experience with premium subscriptions (preferred)
  • Start-up environment experience is a plus

Benefits

  • From Our Commitment to You: health and well-being programs, paid time off, onsite fitness center, acupuncture, physical therapy, wellness coaches, and more.
  • 401k with company match, health savings accounts, and flexible spending accounts.
  • Pet insurance, legal planning, education assistance, and exclusive access to our Associate Store.
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Acushnet Company

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Founded in 2011
Fairhaven, Massachusetts, USA
2.2K employees (230 in marketing)