Director of Growth Marketing

Responsibilities

• Own the growth marketing strategy across paid, organic, lifecycle, and emerging acquisition channels.
• Develop customer acquisition and conversion programs tied to clear revenue and performance targets.
• Manage marketing budgets, forecasting, CAC, LTV, attribution, and channel performance.
• Build a disciplined testing program across audiences, messaging, creative, landing pages, and conversion funnels.
• Partner with Product, Sales, Finance, and Analytics teams on growth priorities and market opportunities.
• Identify new channels and partnerships that can expand customer reach.
• Establish reporting standards and present performance, opportunities, and recommendations to senior leadership.
• Lead and develop internal team members and external agency or technology partners.
• New Business Initiative
• HomeLight has established an additional U.S. subsidiary as part of the company's broader exploration of new financial technology opportunities.

Requirements

• 8+ years of experience in growth, performance, digital, or consumer marketing.
• 3+ years of experience leading teams or major cross-functional marketing initiatives.
• Demonstrated success managing significant acquisition budgets and measurable growth programs.
• Strong understanding of CAC, LTV, attribution, conversion optimization, and marketing analytics.
• Strong analytical, communication, and executive presentation skills.

Preferred

• Experience working in real estate, fintech, financial services, marketplaces, or technology is preferred.
• Bachelor's degree in Marketing, Business, Finance, or a related field preferred.

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave