Director of Growth Marketing

New York City, NY (Hybrid)

$130K/yr – $160K/yrDirector/Executive7+ years expFull time

Posted 5 hrs ago

Job Description

Responsibilities

  • Develop and lead COCI's growth marketing strategy across digital channels and major campaigns.
  • Build a clear approach to audience development, from initial awareness to deeper, longer-term engagement.
  • Contribute to social media strategy, including content direction, platform priorities, and audience growth.
  • Shape web and digital strategy to improve user experience and strengthen conversion.
  • Develop marketing strategies for major organizational programs, events, and initiatives.
  • Identify and test new ways to reach prospective audiences and re-engage existing ones.
  • Establish meaningful KPIs and reporting frameworks that measure marketing effectiveness and support better decision-making.
  • Use audience and campaign performance data to determine what is working and where additional investment may be warranted.
  • Partner with creative and content teams to develop strong campaigns that reflect COCI's voice and mission.
  • Manage and mentor team members while helping strengthen the department's overall marketing capabilities.

Requirements

  • 7+ years of experience in growth marketing, digital marketing, integrated marketing, or a related field.
  • Demonstrated success developing strategies that grow audiences and produce measurable results.
  • Strong experience across digital channels, with particular fluency in social media, web, email, and paid media.
  • Ability to define useful metrics, interpret performance data, and apply those insights to marketing decisions.
  • Strong creative judgment and an understanding of how brand and performance marketing support one another.
  • Experience managing or mentoring team members and working effectively with creative and technical partners.
  • Excellent communication skills and the ability to work well with colleagues across the organization and with senior leadership.
  • Comfortable operating in an entrepreneurial environment where strategies and capabilities continue to evolve.
  • Ability to work in a hybrid capacity from COCI's Brooklyn office.

Preferred

  • Experience marketing within a nonprofit, higher education, Jewish communal, membership, mission-driven, or other highly engaged community is a plus.
  • Experience with paid media, marketing technology, CRM platforms, analytics, or audience segmentation is also valuable.

Benefits

  • Generous paid time off schedule
  • Paid training
  • Health insurance
  • Flexible spending accounts
  • Paid parental and family leave
  • Bereavement leave
Chabad On Campus International logo

Chabad On Campus International

Our mission is to support the vibrancy and growth of Jewish student life on campus through the sustainability and success of Chabad Houses worldwide.

Brooklyn, New York, USA
113 employees (12 in marketing)

Salaries

Posted range

$130K/yr – $160K/yr

Taken straight from the job posting.

See all Chabad On Campus International salaries

Marketing Team

Marketing Team Size
9 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
43.3K
Monthly Google Ads Budget
$222
Traffic Source Mix
Search
28.7%
Direct
64.4%
Referral
5.2%
Social
0.9%
Paid
0.6%

Headcount Trend

Current headcount: ~113

Recent News

Chabad On Campus International logo

Director of Growth Marketing

Chabad On Campus International · New York City, NY · Hybrid