Responsibilities

• Digital execution for partner teams
• Translate briefs from cross-functional stakeholders into demand gen plans, traffic strategy, and budget recommendations to reach their pipeline goals.
• Manage paid, email, and digital execution for global campaigns, reporting results back to campaign owners.
• Build repeatable playbooks, templates, and intake processes so partner teams launch faster with consistent quality.
• Advise campaign owners on where digital will and won't move the number, backed by performance data.
• Partner with Revenue Marketing, Portfolio Marketing, Field, Events, Sales, and Customer Success to activate digital programs supporting launches, strategic accounts, ABM, new-logo acquisition, and expansion.
• Owned growth programs
• Develop and execute integrated multi-channel strategies that build awareness, generate demand, and pull prospects through to closed-won ARR.
• Own always-on digital acquisition programs, including paid search, paid social, and lifecycle nurture, with accountability for pipeline contribution.
• Own lifecycle programs across acquisition, nurture, customer engagement, retention, and expansion, using behavioral signals and segmentation to move customers and prospects to the next best action.

Requirements

• 10+ years in B2B demand generation, growth, or digital marketing, including 6+ years leading and developing teams, including experienced marketers and people managers.
• Proven track record managing 7-figure digital media budgets across search, social, programmatic, partners, and video, delivering measurable ROI.
• Demonstrated ability to measure digital pipeline contribution in the CRM beyond platform reporting, using multi-touch attribution or incrementality testing.
• Experience managing and scaling a media agency relationship that delivers results.
• Built repeatable campaign playbooks and intake processes that helped other teams move faster.
• Experience owning or materially influencing lifecycle programs across acquisition, nurture, retention, and expansion.
• Experience supporting ABM and strategic-account motions in partnership with Sales and Revenue Marketing.
• Track record marketing B2B SaaS to mid-market and enterprise buyers. Experience reaching technology leaders (CTO, CIO, VP of Engineering) is a strong plus.
• Exceptional communicator who articulates performance, tradeoffs, and strategy clearly to stakeholders and executive leadership.
• Demonstrated ability to build or evolve teams and operating models in environments with ambiguity, shifting priorities, and high expectations for measurable business impact.

Benefits

• Benefits include competitive compensation, bonus eligibility, comprehensive medical coverage, unlimited PTO, wellness reimbursement, professional development funds, and more.