Senior Director, Growth Marketing (Alma)
BBG Ventures
New York City, NY (Remote)
$200K/yr - $235K/yrIn-houseFull-timeSenior level10+ years exp.
6 hrs ago
Director, Growth & Channels
Houston, TX (Remote)
$172K/yr – $283K/yrDirector/ExecutiveFull time
Posted 4 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own channel strategy and performance across partner and digital with CAC and ROAS ownership, and translate IVP messaging into channel-native execution.
- Channel strategy: set channel mix, investment priorities, and GTM playbooks across partner and digital.
- Team leadership: manage a Channel PMM and two Demand Gen managers while translating IVP messaging into execution.
- Performance ownership: own CAC and ROAS targets and report progress with clarity in business reviews.
Job Description
Responsibilities
- Channel strategy — Own the channel mix across partner and digital — setting investment priorities, performance targets, and GTM playbooks per channel.
- Team leadership — Manage and develop a Channel PMM and two Demand Gen managers. Translate IVP messaging into channel-native execution.
- Performance ownership — Own CAC and ROAS targets across the pillar. Report progress in business reviews with confidence and clarity.
- Partner enablement — Ensure partner channels have the tools, messaging, and incentives to sell the integrated value prop effectively.
- Growth marketing background — Deep in performance and/or partner channels.
- Knows what levers actually move CAC at scale.
- Commercial fluency — Speaks in ROAS, LTV, payback period.
- Owns the number, doesn't borrow it.
- Team builder — Has hired and developed channel and demand gen talent.
- Raises the floor, not just the ceiling.
- Multi-brand experience — Managed channel strategy across multiple products or brands simultaneously.
- Knows how to prioritize.
- annual bonus
- short- and long-term incentives
- program-specific awards
- medical
- vision
- dental
- 401K
- flexible spending accounts
NRG
NRG is a professional gaming and entertainment company headquartered in Los Angeles, CA. Known worldwide, NRG embodies competitive esports excellence and the best of gaming culture for the greater part of the last decade. With its championship teams and innovative gaming lifestyle content, NRG amasses over 2 billion content views a year.NRG boasts a VCT partnered VALORANT squad, a franchised League of Legends team, a World Championship Rocket League roster, North America's newest hope for Counterstrike, a PUBG Mobile team partnered with Samsung, and a top Apex Legends squad. Additionally, NRG is home to NRG Shock, a legacy team from the winningest and most popular Overwatch team of all time.NRG's content channels span YouTube, TikTok, Instagram, Twitter and Facebook and multiple Snap Discover shows. NRG's social gaming brand, Full Squad Gaming, has become an instant powerhouse amassing millions of followers on TikTok and YouTube and banging out over 1M views a day across their content channels. NRG is headquartered at the iconic NRG Spectrum Castle in Downtown Los Angeles. This innovative studio / play space is a Fantasy Factory for gamers featuring giant creative installations, studio space, scrim / stream areas ,the Kia Watch Party Theater and general craziness.
