Director of Growth Acquisition

San Francisco, CA (Hybrid)

$200K/yr – $225K/yrDirector/Executive8+ years expFull time

Posted 2 hrs ago

Job Summary

Own and scale growth initiatives by turning opportunities into experiments, building cross-channel acquisition, and optimizing funnels while partnering with product, engineering, and data teams.

  • Lead experiments and landing experiences
  • Drive metrics like CAC and ROAS

Job Description

Responsibilities

  • Identify growth opportunities and turn them into experiments, tools, workflows, and customer experiences
  • Build, test, and optimize acquisition strategies across paid search and paid social, including Google and Meta
  • Own and improve key growth metrics, including CAC, ROAS, conversion, and funnel performance
  • Build and test landing experiences, audiences, messaging, creative, and new growth ideas
  • Use AI and emerging technologies to prototype, automate, and launch ideas faster
  • Analyze customer and performance data to understand what's working, what's broken, and what to build next
  • Build systems and workflows that replace manual processes and make the growth organization more effective
  • Partner with Product, Engineering, Data, and Creative when needed — while maintaining a bias toward building and testing yourself

Requirements

  • 8+ years of experience in growth, acquisition, performance marketing, advertising, product growth, or a related field
  • Evidence that you've personally built things — websites, prototypes, products, workflows, internal tools, reporting systems, or other working solutions
  • Hands-on experience with paid search and paid social, particularly Google Ads and Meta
  • Strong understanding of CAC, ROAS, conversion optimization, funnel performance, and growth measurement
  • Strong analytical instincts and comfort using data to diagnose problems and make decisions
  • Demonstrated use of AI to build or create — beyond basic copywriting, research, or reporting
  • A track record of taking ideas from problem → prototype → test → iteration
  • Curiosity about emerging technology and a habit of experimenting with new tools
  • Comfort operating outside your traditional area of expertise and learning quickly
  • A bias toward direct execution rather than relying entirely on agencies, vendors, or other teams

Benefits

  • Medical (Aetna or Kaiser), Dental & Vision (Guardian)
  • Long-Term Disability & Short-Term Disability
  • Hospital Indemnity Insurance, Accident Plan, and Employee Critical Illness (Guardian)
  • 401k (Vestwell), Life Insurance (Guardian) & Pet Insurance (Nationwide)
  • Commuter benefits are offered in certain locations
  • PTO, including Volunteer Days to give back to your community
  • Annual Anniversary Perks, including one month paid sabbaticals!
  • HomeLight Services to help you with buying and selling your home
HomeLight logo

HomeLight

3.7 Glassdoor

HomeLight is building the future of real estate — today. We help the best real estate agents and loan officers in the U.S. close more deals and deliver better outcomes for homebuyers and sellers. Our suite of innovative products enables agents, lenders, and their clients to upgrade to all-cash offers, buy a new home before selling their current home, or create certainty through a modern closing process. Each year, HomeLight powers billions of dollars of residential real estate business for thousands of our partners. Our vision is a world where every real estate transaction is simple, certain, and satisfying for all.Founded in 2012, HomeLight is a privately held company with offices in Scottsdale, San Francisco, New York, and Seattle, with backing from prominent investors including Zeev Ventures, Menlo Ventures, Group 11, Crosslink Capital, Bullpen Capital, Montage Ventures, Citi Ventures, Google Ventures, and others.HomeLight, Inc. is a licensed real estate broker in the State of California, DRE license # 01900940

Founded in 2012
Scottsdale, Arizona, USA
501 employees (45 in marketing)
66% recommend to a friend
72% CEO approval

Salaries

Posted range

$200K/yr – $225K/yr

Taken straight from the job posting.

See all HomeLight salaries

Marketing Team

Marketing Team Size
36 (7% of company)
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$762.5M
Last Raise
$20M
Series D, 2 years ago

Funding History

  • Aug 2024
    Series D • $20M
  • Jun 2022
    Debt Financing • $55M
  • Jun 2022
    Series D • $60M

Traffic Signals

Monthly Visitors
822.8K
Monthly Google Ads Budget
$635.8K
Traffic Source Mix
Search
61.1%
Direct
33.6%
Referral
4.1%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~501
HomeLight logo

Director of Growth Acquisition

HomeLight · San Francisco, CA · Hybrid