Responsibilities

• Serve as the primary agency lead and senior point of contact for client partners, building trusted relationships
• Lead strategy, development, planning and execution of and on-and off-premise sampling activations
• Hire, train and staff promotional staff across the state of Florida
• Provide proactive, insight-driven recommendations that support client business objectives and identify opportunities for growth
• Lead, mentor, and develop direct reports from market managers and staffing coordinators while fostering professional growth and high performance
• Provide guidance, coaching and support to team members while promoting collaboration and accountability across agency teams
• Develop key program materials, including decks, playbooks, training manuals, presentations and operational guides
• Works alongside POPLIFE National Producer to oversee asset inventory and storage
• Lead, grow, manage and staff statewide event programs (specifically SFL)
• Identify, recruit, onboard and manage external resource and vendors to execute programs successfully

Requirements

• 8+ years of experience in field marketing and management, understanding how to bring creative vision to life working with production teams
• Experience developing Brand experience platforms, writing, presenting and selling in concepts
• Proven track record of client leadership and account growth
• Experience in an agency environment; must be process-oriented and highly organized
• Excellent people manager, motivator and mentor with ability to recruit and retain high functioning employees
• Experience managing, tracking and reconciling large-scale, complex program budgets
• Must have Bev/Alch experience
• Must have experience managing cross functional teams
• Excellent written and persuasive presentation skills
• Ability to multi-task with attention to detail, follow through and consistently meet deadlines
• Demonstrate Problem solving skills
• Willingness to travel and be on-site for events
• Passion for culture - music, fashion, art, lifestyle

Preferred

• Agency experience across lifestyle, spirits, and food & beverage brands