Director of Field Admissions

Richmond, VA

$125K/yr – $155K/yrDirector/Executive5+ years expFull time

Posted 2 months ago

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Job Summary

Drive field admissions growth by aligning outreach, training, and data-driven recruitment to improve conversion while ensuring compliance and stakeholder satisfaction.

  • Field Recruitment & Outreach: Guide events, communications, and multi-channel touchpoints to maximize inquiries and applications.
  • Operations & Compliance: Ensure training, policy adherence, and issue resolution to keep pathways smooth and compliant.
  • Data-Driven Resource Allocation: Collect and analyze market and enrollment data to target efforts and continuously improve recruitment outcomes.

Job Description

Responsibilities

  • Oversee field enrollment activities, market research, development of marketing and outreach strategies as well as administrative policies and procedures.
  • Ensure that all Field Admissions Representatives are properly trained in compliance and provide quality customer service to assist potential students in making career planning decisions.
  • Evaluate and resolve student inquiries, issues, and problems.
  • Ensure that appropriate action is taken to the satisfaction of the student, Company, and/or regulatory agencies in compliance with policies, procedures, and legal requirements.
  • Direct the team to deliver maximum conversion rate.
  • Meet Field Admissions Department goals in the recruitment of students, based on school accreditation requirements.
  • Systematically collect, analyze, and use data on market, prospects, applicants, admitted students, and enrolled students, in order to target resources effectively and constantly improve field recruitment efforts.
  • Monitor and provide input to Corporate on the High School Strategic Plan for the campus and provides timely feedback to the Campus President.
  • Ensure effective use of the full range of electronic, social media, print, event, and personal contacts, in order to communicate with prospective students and applicants.
  • Oversee the planning of events associated with field recruitment and information for new and prospective students.
  • Cultivate an environment of teamwork, commitment, and ownership.

Requirements

  • Bachelor's degree in Business, Marketing, or related field is preferred or have an equivalent combination of training, and experience
  • 5+ years or more of experience in Business, Sales or Marketing
  • Ability to deal with problems involving several concrete variables
  • Functional knowledge of Microsoft Office and SalesForce
  • Great communication skills
  • Well-versed in customer service
  • Ability to read and interpret documents pertaining to both internal and external policies

Preferred

  • Bachelor's degree in Business, Marketing, or related field is preferred or have an equivalent combination of training, and experience

Benefits

  • Medical, Dental, Vision
  • Life and Disability Insurance
  • 401(k) with Company Match
  • Paid Time Off and Holidays
  • Growth Opportunities
Lincoln Tech logo

Lincoln Tech

Lincoln Tech is a nationally recognized leader in hands-on career training. Since 1946, our 22 campuses across 12 states have helped thousands of graduates launch successful careers in high-demand fields. We specialize in practical, skills-based education for industries including Automotive, Diesel, Healthcare, Information Technology, and Skilled Trades such as Welding, Computerized Manufacturing, HVAC, Electrical, and Electronics.

Founded in 1946
Parsippany, New Jersey, USA
3.3K employees (65 in marketing)