Director - Entertainment & Content Strategy

Beverly Hills, CA (On-site)

$116K/yr – $155K/yrDirector/Executive8+ years expFull time

Posted 3 weeks ago

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Job Summary

Own end-to-end brand and talent strategy across content, partnerships, and events to drive growth and client deliverables.

  • Lead strategic decisions and measurement across ideation to performance for brands and talent.
  • Collaborate with WME Insights to surface trends and align on opportunities with multiple business units.
  • Drive new business via pitch ideation, presentations, and leverage a broad industry network to connect brands with producers, studios, and talent.

Job Description

Responsibilities

  • Drive and execute strategic recommendations and comprehensive strategies for brands and talent, which may include content (co-promotions, integrations, and originals), talent partnerships, events, or broader entertainment platforms. This includes managing the full strategic lifecycle: from initial ideation to planning, coordination, execution and performance measurement against the scope of work.
  • Develop and present creative briefs and strategic recommendations across scoped long-term accounts and short-term projects.
  • Proven track record in content creation and execution, including originals, branded content, and co-productions.
  • Serve as a strategic lead on day-to-day brand and talent needs to achieve deliverables and drive growth.
  • Provide subject-matter expertise to multiple business units and client teams.
  • Support new business development, including pitch ideation, presentations, and, when needed, lead new business/client pitches.
  • Collaborate closely with WME Insights (Data & Analytics) to identify marketplace trends, audience preferences, and the competitive landscape to align with brand mandates/talent needs and maximize business growth opportunities.
  • Leverage a strong network of industry relationships to drive client objectives and build meaningful connections. Act as a liaison between brands and external stakeholders (e.g., producers, writers, directors, studios, streamers, media executives, etc.).
  • Collaborate with colleagues across WME Group to share insights and gather upstream intelligence. While this role will have access to every aspect of the companys businesses, success will rely on building trusted relationships across the organization.
  • Lead all internal and external communications, including but not limited to reports, presentations, trackers, and recommendations to senior leadership.

Requirements

  • A bachelors degree in a related field (e.g., marketing, public relations, finance, or psychology) is required.
  • 8+ years of entertainment marketing experience. Prior experience with brands, talent agency, network or studio is required.
  • Established relationships across the entertainment industry.
  • Deep knowledge of the entertainment industry, including knowledge of leading Gen Z / Millennial focused content and talent across TV and film.
  • Proven ability to provide strategic insights across multiple projects simultaneously and drive results.
  • Strong pitching and presentation skills, with the ability to develop and deliver compelling information and recommendations.
  • Strong creative and strategic business development capabilities.
  • Excellent problem-solving, negotiation, relationship management, and written communication skills.
  • Ability to thrive in a fast-paced, evolving and demanding market while managing multiple client priorities.
  • Enthusiastic, dependable, proactive, and entrepreneurial team player.
  • Ability to maintain strict confidentiality at all times.

Preferred

  • Experience in both brand and entertainment, specifically brands in entertainment - including talent partnerships, product integrations, co-promotional partnerships, originals, account team leadership.
  • Passion for pop culture, lifestyle, and entertainment.

Benefits

  • health care
  • retirement
  • vacation and other paid time off
  • additional offerings
WME | William Morris Endeavor logo

WME | William Morris Endeavor

3.5 Glassdoor

WME is the world’s preeminent talent agency. With over 125 years of experience, WME enables artists, athletes and brands to grow their businesses, leverage the full potential of their intellectual property, and bring projects to life that define the cultural landscape. WME’s expertise spans books, comedy, digital media, fashion, film, food, licensing, music, sports, television, theater, and more. Headquartered in Beverly Hills, WME’s office locations include Australia, Chicago, China, London, Miami, Nashville, and New York. WME is part of WME Group, a global network of businesses that represent the world’s leading talent, intellectual property and brands. For more information, please visit www.wmeagency.com.

Founded in 2009
Beverly Hills, California, USA
1.8K employees (511 in marketing)
49% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
89.3K
Traffic Source Mix
Search
38.7%
Direct
51.5%
Referral
7.2%
Social
2%
Paid
0.5%

Headcount Trend

Current headcount: ~1.8K

Marketing Team

Marketing Team Size
303 (17% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$650M
Last Raise
$400M
Private Equity, 9 years ago

Funding History

  • Aug 2017
    Private Equity • $400M
  • Mar 2016
    Private Equity • $250M
  • May 2012
    Private Equity

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